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MOCK, the agency MOCK, the agency
  • Home
  • Services
    • Design
      • Naming
      • Logos
      • Packaging
      • Branding
      • Sales Collateral
      • Point of Sale
      • Tradeshows
      • Photography
      • Graphic Design
    • Advertising
      • Media Planning
      • Print
      • Radio
      • Outdoor
      • Direct
      • Television
    • Digital
      • Web Design
      • Social Media
      • Content Development
      • SEO / Adwords
      • Video
  • Case Studies
  • Resources
    • Blog
    • Podcast
  • Contact

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How to be a Great Team Player on a Marketing Team

Blog Post
Wondering how to be a great team player on a marketing team? To be successful, it takes someone who can bring out the best in the group. Here are some tips to help you become an exceptional team player on a marketing team: The Qualities You Need to be a Great Team Player on a Marketing Team Developing marketing department teamwork begins with you and each of your coworkers developing essential qualities in yourselves. Open Communication Effective communication is the cornerstone of any successful team, particularly in the dynamic and fast-paced realm of marketing. As a team player, you should... read more →

Ep. 56 – Products Destined for Failure

Blog Post
Episode Transcript Rob Broadfoot 0:20Mock, the podcast. Don Mock 0:22Oh my god, you sound like Rachele, when she does that. She started doing that at the beginning. Rob Broadfoot 0:26She probably sounds a lot smoother than I do, though. Don Mock 0:28Yeah, yeah. Well she's actually, as I turn away from the microphone. She was upset that she didn't get to record the voice for the end. Rob Broadfoot 0:40Well, in our next series, she can be the voice. Don Mock 0:43Yeah, absolutely. Rob Broadfoot 0:44She's on the... read more →

What Makes a Great Marketing Team

Blog Post
"Research shows that soccer teams that uphold sound teamwork principles have better results than those where players compete as individuals to be the centre of attention." - Catalyst Global Teamwork is everything when it comes to the success of a sports team. The same goes for successful marketing teams. The fundamentals of great teamwork may feel easy — being open-minded, listening to each other, respecting everyone's ideas — but there are more in-depth strategies that effective marketeers employ every day. What Makes a Great Marketing Team? Understanding your roles, setting goals, and incorporating feedback into all stages of work are... read more →

Ep. 55 – Working With Difficult People

Blog Post
Episode Transcript Rob Broadfoot 0:21All right, everybody, Episode 55. We're back, and Rob's back. We're back. Don Mock 0:24The band is back together, Don and Rob. Rob Broadfoot 0:26We're back. Don Mock 0:28All right, so I'm watching TV last night, Rob, and I'm watching the fantastic show on HBO secession. Rob Broadfoot 0:35Okay. Don Mock 0:37And the thought occurs to me- this is not a newsflash for anybody who's watching the show- but everyone in that show is pretty bad. They're all awful, right? In the show, we're... read more →

Marketing Department Teamwork

Blog Post
“To build a strong team you must see someone else’s strength as a complement to your weakness not a threat to your position or authority.” - Christine Caine Working together as a team is essential for the success of any organization. We depend on teamwork here at MOCK, the Agency. Teamwork is absolutely necessary in any creative agency or marketing department. Working in collaboration with colleagues can help to ensure that everyone’s skills are being used to their fullest potential, leading to more effective campaigns and better results for the company overall. To help build marketing teamwork, the key is... read more →

What You Need to Know Before You Take Your First Corporate Marketing Job

Blog Post
Jumping into any new environment can be daunting. With that said, it helps to have an idea of what you need to know before you take your first corporate marketing job. Before taking your first corporate marketing job, here are five things you need to know to help you survive and thrive in this setting. Research the company Before accepting a marketing job offer, make sure to thoroughly research the company. Find out about their history, culture, and values. This will not only give you a better understanding of the company but also help you determine if it is a... read more →

Ep. 54 – Inspiration from Unusual Places

Blog Post
Episode Transcript Rob Broadfoot 0:19Alright, Episode 54. Everybody, we're back. Mr. Rob. We're back. Don Mock 0:23Rob's back. So Spring has sprung here in Atlanta. It's beautiful outside right now. What are we doing in this state-of-the-art podcast recording studio? We hould be outside, enjoying spring. Rob Broadfoot 0:34We need to broadcast outside. Don Mock 0:36Yeah, we're gonna start doing remote podcasts… Rob Broadfoot 0:38Cue the bird chirping noises. Don Mock 0:40….before it gets- Aren't there noises on our thing? Oh, that's not one of them. Rob Broadfoot... read more →

How to Handle Marketing Department Drama

Blog Post
If you one of the millions of marketing professionals working in a corporate environment, then you know that there’s often an incredible amount of drama, politics and conflict behind the scenes. Are you wondering how to handle marketing department drama and survive in corporate America? By accepting that drama happens, staying objective, and maintaining basics ideals like respect, you can handle these issues gracefully. Here's how: Acknowledge and Accept the Drama Drama is an inevitable part of any workplace. Politics are unavoidable. While drama can be frustrating and exhausting, it's also a common occurrence in any corporate environment. By acknowledging... read more →

Ep. 53 – Star Wars: First Impressions

Blog Post
Episode Transcript Don Mock 0:20Right episode 53 We're back and we're back with our friend Mike. Mike 0:24Yep. Don Mock 0:24What's up, Mike? How you doing? Mike 0:26Pretty good. Don Mock 0:26Yeah? Mike 0:27Yeah. Don Mock 0:28So we've been shooting the bull around the office, chatting about TV shows, and what we would like to watch and all that good stuff. At the time of recording this, we are more than halfway through the month of April. We've got coming up, you know, the beginning of next month,... read more →

Marketing Department Politics

Blog Post
Politics... ugh. It's a word that often elicits negative connotations and feelings of stress. However, it's no secret that politics exist in every department of every company, including the marketing department. How do you handle marketing department politics and survive in corporate? In the marketing department, politics typically refer to the power dynamics and relationships between employees. It's about who has influence and control over decisions, resources, and opportunities. Overview of Politics in a Marketing Department Some people believe that "office politics" are evil, and they can avoid them completely. This simply isn't true. Attempting to avoid politics can actually... read more →
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MOCK, the agency
247 14th St. NW, Atlanta, GA 30318
470.225.6814
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