One of the key steps to the logo design process is verifying whether a logo is already trademarked. How do I know if a logo is trademarked? You can find... read more →

Traditionally, companies have utilized a single logo to represent their brand across all platforms and marketing materials. But can a brand have 2 logos? Yes, a brand can indeed have... read more →

A logo is an essential element of your brand identity, representing your company's values, personality, and visual appeal. However, it's important to strike the right balance between consistency and adaptability.... read more →

In 1949, a small German shoe company made a decision that would revolutionize sports branding forever -- they bought the rights to three simple stripes for just $1,600 and two... read more →

A well-designed logo has the power to become synonymous with a company or brand, instantly evoking emotions and associations. In this article, we will explore the question: "What is the... read more →

Which industry is the largest advertiser today? The retail industry is currently the largest advertising industry in today's market. This comes as no surprise, considering that we are constantly surrounded... read more →

Many businesses turn to freelancers for their logo design needs due to their flexibility and expertise in advertising, marketing, and visual designs. But how much do freelancers charge for logo... read more →

If you've studied marketing, you're likely familiar with the concept of the marketing mix. One of the most well-known versions of the marketing mix is the 7 Ps model. But... read more →

As companies strive to create effective marketing campaigns, they often turn to ad agencies for their expertise and specialized services. What are the 5 different ad agencies? The five different... read more →

What do you think of when you think of marketing? Chances are, you think of fast-paced environments, long hours and high levels of stress. But is marketing a low stress?... read more →