One of the key steps in the logo design process is verifying whether a logo is already trademarked. Conducting a trademark search ensures that your design is original and does... read more →

Branding is the face of a business, and a logo is one of the most critical elements of brand identity. But what happens when one logo isn’t enough? Can a... read more →

Successful advertising isn’t just about creativity -- it’s about strategy and asking the right questions. So, what are the 5 M's of advertising and why are they important? 5 M's... read more →

Have you checked out the Atlanta History Center Museum? Nestled in the heart of Buckhead, this museum connects Atlanta’s rich history with engaging exhibits, lush gardens, and hands-on experiences. For... read more →

Atlanta is alive with creativity, hosting art events that celebrate everything from local talent to global artistry. These events are perfect for immersing yourself in the city’s vibrant culture —... read more →

Curious about cultural events in Georgia? Bringing people together through music, art, history, and food, these events also provide and businesses and brands with a chance to connect with audiences... read more →

Choosing from the many types of marketing campaigns can feel overwhelming, but it’s all about finding the one that matches your goals, audience, and budget. Whether you want to sell... read more →

What makes a marketing campaign successful? A successful marketing campaign starts with a clear goal, like increasing website traffic by 20%, and focuses on a specific audience, such as millennials... read more →

Starting a marketing campaign is like launching a rocket: you need the right plans, the right tools, and the right team to make it take off. Wondering how to start... read more →

Marketing is all about connection. But what works best? What are the main types of marketing campaign strategies? Brand Awareness Campaigns User-Generated Content (UGC) Campaigns Product Launch Campaigns Seasonal Push... read more →