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What do you think of when you think of marketing? Chances are, you think of fast-paced environments, long hours and high levels of stress. But is marketing a low stress? Or high stress? We'll call it pretty high stress, based on statistics, which show that as many as 80% of marketers feel that they have too much word and not enough time. And it's no wonder why - marketing and advertising are constantly changing, with new technologies, strategies and trends emerging all the time. Marketers are under constant pressure to stay ahead of the curve and deliver results for their...
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You may have come across the term "UX" and wondered what it's all about. Well, let me break it down for you. UX stands for User Experience. At MOCK, the Agency, we believe that user experiences are essential. What is user experience? This is a big area a designer can work in, that focuses on creating meaningful and enjoyable interactions between users and digital products or services. What is User Experience Design (UX)? User Experience Design, often shortened to UX, is like planning a really good party. You, as the host, want your guests (the users) to have a great...
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So you are doing to start digital marketing. Well, congrats for making this decision because digital marketing is a rapidly growing field that presents a wide range of opportunities. Every company these days has to design and run a website, after all. However, with so many options to choose from, it can be overwhelming to decide which niche is best for you. In this document, we will discuss different niches in digital marketing and what they involve. 5 Deadly Digital Marketing Niches We call them deadly because of the impact they can create in the digital world. Remember when your...
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Episode Transcript Don Mock 0:20Episode 96 Rob, we're back Rob Broadfoot 0:2296 Don Mock 0:23We're back and I've got a delicious cup of coffee from this morning, but I'm gonna take a sip of right now, afternoon coffee from the morning. It's delicious. Little room temperature coffee to get you going. Rob Broadfoot 0:36Gross. Just regular coffee like a latte just like coffee, you put anything in it or Don Mock 0:43Yeah, it's got a little it's got a little half and half and a little some type...
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Advertising is an exciting and dynamic field that offers endless opportunities for creativity and innovation. Getting a job in advertising is a challenge, but then what? Is advertising a stressful career? Well, yes, it certainly can be. It is no secret that the advertising industry can be a stressful career for even the highest-paid professionals. In this blog post, we will examine the reasons why advertising can be stressful for some people and discuss ways to avoid burnout in this fast-paced industry. Why Is Advertising One of the Most Stressful Jobs? While it is difficult to label any job as...
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Every wondered about marketing salaries? What is the highest paid job in marketing? If you have a degree in marketing and design and are ready to get into the industry and pursue your career, you may wonder just how much you can make if you work hard and move up. What potential avenues can you explore. Let's shed some light on the opportunities that lie ahead. Marketing Management Salary: Stepping into Leadership The highest paid job in marketing is typically the role of a Chief Marketing Officer (CMO), and according to the U.S. Bureau of Labor Statistics, they can earn...
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Are you wondering if working in advertising and marketing is a viable option to you? Is creative advertising a good career? If you have a flair for creativity, a passion for storytelling, and a love for pushing boundaries, then a career in creative advertising might just be the perfect fit for you. You might even want to start your own creative agency someday. In this blog post, we will explore the pros and cons of working in the advertising industry and discuss why it's such an exciting and worthwhile career path. Pros and Cons of Working at a Marketing Agency...
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Aspiring designers often question the stability of a career in graphic design. With the ever-evolving landscape of technology and creative industries, it's essential to evaluate the long-term prospects and job security that this profession offers. Why Job Stability is Important Before diving into the specifics, let's address the importance of job stability. In an era where economic uncertainties prevail, having a stable career provides peace of mind and financial security. It allows individuals to plan for the future, invest in their personal growth, and maintain a balanced lifestyle. Is Graphic Design a Dying Career? The notion of any career dying...
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What is graphic design? Graphic design is a captivating craft where skilled professionals employ their creative prowess to visually communicate messages and ideas. Through the strategic application of visual hierarchy and page layout techniques, graphic designers bring concepts to life, captivating audiences with compelling visuals. It is the art and practice of planning, projecting, and arranging visual elements to convey information and evoke emotions. As defined by the American Institute of Graphic Arts (AIGA), the job of a graphic designer is to blend artistry and planning, transforming abstract ideas into tangible visual representations. This nebulous yet essential field encompasses diverse...
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Is your marketing budget a ticking time bomb? A runaway budget can cripple even the most promising marketing campaigns. Smart budget management is crucial for business success, and that means knowing the warning signs. Knowing what things to look out for when managing the marketing budget is super important if you're going to budget well. Addressing these signs proactively can mean the difference between hitting your targets and falling short. We have found these to be the most common questions marketers have when it comes to handling their marketing finances. What are the things you need to consider when setting...
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