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Episode Transcript Don Mock 0:20Alright episode 29, everyone. 29 and feeling fine. I don't even know if that rhymes. But we've got a special guest here. My dear old friend Matt Rogers, welcome. Say Hello, Matt. Matt Rogers 0:31Hello, Don, thank you for having me on today. Don Mock 0:33Yeah, you are more than welcome. It's exciting to have a guest here in the palatial studio that we built out just for this visit, right? Matt Rogers 0:40This studio is spectacular. Don Mock 0:42It's incredible, right? It's...
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There’s plenty to think about when weighing the decision to hire an agency like MOCK or contractors to support your marketing department. Reducing Craziness in the Marketing Department Common problems some marketing departments face include: Lack of resources Unaligned Vision Internal Politics Within the Marketing Department External Pressures Department Demands Outside of the Marketing Department Unclear Objectives The marketing department is a vital part of any successful business, but managing it can be a real challenge. With too few resources, an unaligned vision and internal politics often clashing with external pressures, it’s no wonder so many departments find themselves in...
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We all need backup at some point in our lives. We want someone who’ll be there for us when we need them - someone who’s got our back. For us, we want to be that “someone” who has got our client’s backs. For many of our marketing director clients, they don't always need someone to help... until they encounter an issue with a big project or overwhelming work requirements. Then hiring a graphic design and marketing agency is a big deal. So what are the reasons marketing departments all for backup? Why does the marketing department need support? What do...
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When you're looking at how you can support your marketing department, it's important to look at the problems. Then you can evaluate the best solutions. Reducing craziness in the marketing department begins with figure out why things are so crazy and determining what steps you can take to calm things down. Things to think about - why is the marketing department crazy? The craziness in the marketing department can come from a variety of factors, ranging from poor communication and collaboration to unrealistic deadlines and high expectations. Many teams are focused on short-term gains and profits, instead of long-term strategies...
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It doesn't matter if you've been a marketing director for 12 months or 12 years - there is bound to come a time when your team would benefit from some outside support. Bringing in a marketing specialist to support your team could be necessary because your work and creativity have hit a trough or plateau, and you need some outside inspiration to help motivate your team. Or, it could be because you're inundated with a huge project and the stress levels are way too high for your team to cope with in a healthy way, and so you look to...
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Supplementing your marketing department is a great way to increase the effectiveness of your business's overall marketing strategy. Supplementing means hiring an outside designer or professional to fill in some gaps in your skill sets and knowledge. Not only do you have your home team that you can count on, but now you can expand without hopping through the corporate red tape in a flexible way to really boost your productivity and morale. However, as with any big decision, there are some important thing to think about when supplementing your marketing department. Key points to consider: Utilization - How will...
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Marketing directors manage and support marketing departments, and they're not superheroes, even though they may save the day...every day. And despite all their heroics and day-saving, sometimes marketing departments have problems with unknown causes that marketing directors can't seem to solve. These can be difficult to locate if you don't know what to look for. What factors affect the marketing department? This is an important question to ask if you're a marketing director, as the answer can significantly impact your department's success. Below we have compiled a list of several pitfalls that marketing directors may face while managing their departments....
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Episode Transcript Don Mock 0:19All right, episode 119 we're back, Rob Rob Broadfoot 0:22is it 119? Don Mock 0:23it's 119 Rob Broadfoot 0:23Why did I think we were at 120. Don Mock 0:25No, that's gonna be, that's gonna be the next one. Rob Broadfoot 0:28It's gonna be huge. Don Mock 0:28Yeah, yeah, 120 of these things. Can you believe we've done 119 of these. Rob Broadfoot 0:32I was gonna say that's a lot. I Don Mock 0:34know. What is left to talk about? You know, are we yawning already I guess we are Rob Broadfoot 0:41that was a half that...
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Consider this: 94% of first impressions relate to design. As a marketing director or small business owner, you might find yourself pondering the question: "Is graphic design worth it?" You have to considering the costs involved AND the potential return on investment (ROI). Graphic design services can cost a lot, but if the changes they make take your brand from mediocre to famous, the return you're going to get is going to be well worth it. Let's delve into this question and uncover why hiring a graphic designer could be one of the best decisions for your company's growth. Why...
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Welcome to the colorful world of graphic design, where creativity knows no bounds and possibilities are endless. If you're a marketing director or business owner seeking to elevate your brand through captivating visuals, you've come to the right place. The types of graphic design services are: Logo Design Branding Design Print Design Web Design UI/UX Design Advertising Design Packaging Design Illustration Motion Graphics Are you interested in hiring graphic design services and finding the perfect match for your unique project? Whether are looking for a designer near you in a specific city like Atlanta or anywhere, this is information that...
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