What is POS Design? Point of Sale (POS) design is the process of designing the physical and digital components necessary for successful customer transactions. It involves a comprehensive understanding of the user experience and finding ways to optimize it in order to increase revenue, customer satisfaction and loyalty. The design elements are also designed to create an overall brand identity that speaks volumes about your company. Why Point of Sale Design? POS design brings together both physical and digital elements in order... read more →

Tradeshows – Designing and producing a tradeshow booth is no small task. At MOCK, the Agency, we provide companies with the opportunity to stand out from the competition by offering innovative designs and top-notch production value. Why Tradeshows? Tradeshows are an invaluable tool for businesses of all sizes, offering the opportunity to display products and services in a live setting, meet potential customers and partners face-to-face, and gain valuable industry insights. With this kind of exposure, companies can build their brand awareness and reputation... read more →

How design agencies help brands lay the foundation for marketing and advertising Are you looking for a branding agency in Atlanta? Look no further! Branding is something we know and love at MOCK, the Agency. We specialize in creating unique and impactful branding strategies that help businesses stand out in the crowded marketplace. Businesses in Atlanta get to join companies like Coca-Cola as real players in the global economy. This is both challenging and exciting! Atlanta Brands and companies Let's talk about... read more →

 "The whole point of taking pictures is so that you don't have to explain things with words." - Elliot Erwitt  Photography – whether it's food, portrait, or any other type of photography challenge, we have the right team of stylists and photographers to create lasting and impactful images. Why Photography?   Photography isn't just about snapping pictures anymore; it's a powerhouse in the world of marketing. Think about it: those captivating images you see in ads or on social media—they're not just there to... read more →

Why Digital? Common reasons our customers hire us for digital services is to solve real business puzzles such as increasing sales, reaching a larger audience, and creating more meaningful brand relationships. These companies are thinking they need to ensure their online presence is up-to-date and relevant in order to attract customers, increase conversions and boost their bottom line. Digital marketing is increasingly becoming the way forward for businesses and organizations looking to gain more exposure, reach a larger audience, and engage in meaningful relationships with their customers. As technology... read more →

  “The most powerful element in advertising is the truth.” – Bill Bernbach. This wise man hit the nail on the head. Good advertising takes two things: truth and uniqueness. If your current advertising and marketing isn't working, this is probably why. You need to differentiate yourself from other brands. It's time to try something new. Take the first step and we'll walk you through the process: Why advertising services? Who are advertising services for? Agency/Client Outcomes Why Mock, the Agency is the best creative company in Atlanta Partnering... read more →

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Why Design? When we say Nike, what do you think of? Do you think of the Nike swoosh? A logo like Nike’s may seem so normal that we take it for granted, but the very simple swoosh was a labor of love. Designers whittled down their designs to the most minimalistic form. And it wasn’t complete until they couldn’t take anything else away. These designers took overarching business characteristics and strategy and translated them into a minimal mark. It’s safe to say that Nike would not be where it... read more →

Why Naming? Naming is an important step in the process of creating a brand identity. It’s the first thing people will learn about your company, product or service, and it can make all the difference between success and failure. A good name conveys meaning, establishes credibility and resonates with customers. We provide expert advice to help you create a memorable name that stands out from the competition, communicates your values and reflects what makes your business unique. We draw from our skillsets in linguistics,... read more →

Why Logos? 3 things to consider about the importance logo design: 1. How can the impact of logos on businesses be measured, and what are some of the key factors that a business should consider when deciding whether to invest in logo design? 2. How does a well-designed logo help cultivate brand identity, increase visibility, and enhance customer perception? 3. What techniques can be used to ensure that the logo connects with customers on an emotional level while still conveying the desired message?... read more →