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Graphic designers work in a variety of places, depending on their skills, goals, and the graphic design job requirements for each role. So, where do graphic designers work? They can work in-house at a company, for an agency, or as freelancers, each offering its own pros and cons. What Are the Benefits and Challenges of Working In-House? In-house graphic designers work directly for one company, building and shaping its brand over time. Benefits: In-house roles offer stability, steady income, and a deep connection to a brand. Working on long-term projects allows you to deeply understand the brand while collaborating with...
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Athos Menaboni is a name that shines in Atlanta’s artistic history. Known for his breathtaking bird paintings, Menaboni captured the beauty of nature with unparalleled detail. After immigrating from Italy, he made Atlanta his creative home in the 1920s, leaving a legacy that continues to inspire art lovers across the city and beyond. How Did Athos Menaboni’s Early Life Shape His Art? Born in Livorno, Italy, Athos Menaboni grew up surrounded by inspiration. His father brought exotic animals into their home, even building an aviary for his son. This early exposure to wildlife sparked Menaboni’s fascination with birds, a theme...
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Product design is all about creating new products or improving existing ones to meet user needs and business goals. But what exactly do product designers do? Product designers handle the entire design process - from coming up with ideas to getting the product ready for production, making sure it's both functional and looks good. What Does a Product Designer Do Daily? A product designer's daily routine can vary a lot depending on the project stage. Typically, a designer starts the day by checking project goals and deadlines. They might brainstorm new ideas or tweak existing ones. Sketching and creating prototypes...
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What is the product design development process? The product design development process involves multiple stages, from the initial concept to the final product. It focuses on creating functional, aesthetically pleasing products that meet consumer needs. In this article, we will explore the key aspects of this process, including the steps involved, the duration, and the challenges faced. What are the Steps in the Product Design Development Process? The product design development process can be broken down into several key steps: 1. Ideation Ideation is the first step, where brainstorming and creative thinking happen to generate new product ideas. This phase...
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Advertising Agencies for Startups Finding the right advertising agency is really important, no matter where you are - from Peachtree Hills, GA to Beverly Hills, CA. If you're looking for advertising agencies for startups, you need to find one that knows how to help new businesses grow and offers services that fit a startup budget. Choose an agency with experience in launching brands from scratch. Startups in particular need an agency that knows their unique challenges and can help them grow. The best agencies don’t just offer services...
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Working for an Advertising Agency Working for an advertising agency can be exciting and fun, especially in lively places like Peachtree Hills. It's a job where you get to be creative, work with others, and come up with cool ideas for different projects. But what do you need to do well in this job? Let’s look at the skills you need, what it’s like to work in an advertising agency, and some of the tough parts of the job. What Skills Are Needed to Work in an Advertising...
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What are the two types of web developers and what do they do? The two main types of web developers are front-end developers and back-end developers. Each plays a vital role in building and maintaining websites, making sure they look great and work smoothly. In this post, we’ll explore what these developers do, the differences between their roles, and how they team up to create awesome types of web pages. What Is the Difference Between Front-End and Back-End Development? The difference between front-end and back-end development is this: Front-end development focuses on the visual aspects and user interface of a...
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Establishing a strong visual identity is essential for any business looking to stand out. Enter: Branding photos. What are branding photos? Branding photos are pictures that communicate your business's story, values, and personality. They are a visual handshake, setting the stage for how clients perceive your brand. They communicate your story, values, and personality effectively, fostering deep and enduring relationships with your customers. Basically, branding photography can improve your visibility and engagement. What Exactly Are Branding Photos? Branding photos are comprehensive visual representations that embody the essence of a business. Unlike standard photographs, these images are meticulously planned and styled to...
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When it comes to earning potential, how does graphic design fare? Is graphic design a well-paid job? According to the U.S. Bureau of Labor Statistics, the median annual wage for graphic designers was $56,510 as of May 2022. However, it's essential to note that this figure represents the median wage across all levels of experience and does not account for potential variations in different locations or industries. For example, if you're starting your own graphic design agency, you may start out with a lower salary as you build your client base. Highest Paying Graphic Design Companies Several top-tier companies recognize...
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When it comes to commission rates, creative agencies are typically able to negotiate their own rates. However, there are some general guidelines that can help give you an idea of what most creative agencies charge. 15% is considered pretty normal. This rate applies to both the agency and the individual creatives working on a project. To help explain how this works, let's discuss the commission-based payment model, which forms a significant portion of the revenue structure for many creative agencies. Under this model, the agency earns a predetermined percentage of the advertising expenditure or media spend that the client invests...
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