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Wondering how to be a great team player on a marketing team? To be successful, it takes someone who can bring out the best in the group. Here are some tips to help you become an exceptional team player on a marketing team: The Qualities You Need to be a Great Team Player on a Marketing Team Developing marketing department teamwork begins with you and each of your coworkers developing essential qualities in yourselves. Open Communication Effective communication is the cornerstone of any successful team, particularly in the dynamic and fast-paced realm of marketing. As a team player, you should...
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"Research shows that soccer teams that uphold sound teamwork principles have better results than those where players compete as individuals to be the centre of attention." - Catalyst Global Teamwork is everything when it comes to the success of a sports team. The same goes for successful marketing teams. The fundamentals of great teamwork may feel easy — being open-minded, listening to each other, respecting everyone's ideas — but there are more in-depth strategies that effective marketeers employ every day. What Makes a Great Marketing Team? Understanding your roles, setting goals, and incorporating feedback into all stages of work are...
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Episode Transcript Rob Broadfoot 0:21All right, everybody, Episode 55. We're back, and Rob's back. We're back. Don Mock 0:24The band is back together, Don and Rob. Rob Broadfoot 0:26We're back. Don Mock 0:28All right, so I'm watching TV last night, Rob, and I'm watching the fantastic show on HBO secession. Rob Broadfoot 0:35Okay. Don Mock 0:37And the thought occurs to me- this is not a newsflash for anybody who's watching the show- but everyone in that show is pretty bad. They're all awful, right? In the show, we're...
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Jumping into any new environment can be daunting. With that said, it helps to have an idea of what you need to know before you take your first corporate marketing job. Before taking your first corporate marketing job, here are five things you need to know to help you survive and thrive in this setting. Research the company Before accepting a marketing job offer, make sure to thoroughly research the company. Find out about their history, culture, and values. This will not only give you a better understanding of the company but also help you determine if it is a...
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If you one of the millions of marketing professionals working in a corporate environment, then you know that there’s often an incredible amount of drama, politics and conflict behind the scenes. Are you wondering how to handle marketing department drama and survive in corporate America? By accepting that drama happens, staying objective, and maintaining basics ideals like respect, you can handle these issues gracefully. Here's how: Acknowledge and Accept the Drama Drama is an inevitable part of any workplace. Politics are unavoidable. While drama can be frustrating and exhausting, it's also a common occurrence in any corporate environment. By acknowledging...
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Politics... ugh. It's a word that often elicits negative connotations and feelings of stress. However, it's no secret that politics exist in every department of every company, including the marketing department. How do you handle marketing department politics and survive in corporate? In the marketing department, politics typically refer to the power dynamics and relationships between employees. It's about who has influence and control over decisions, resources, and opportunities. Overview of Politics in a Marketing Department Some people believe that "office politics" are evil, and they can avoid them completely. This simply isn't true. Attempting to avoid politics can actually...
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Navigating the corporate world as a marketer or creative can feel overwhelming. You need to know how to handle office politics, drama, and expectations to not only survive but thrive in this environment. Whether you're a seasoned pro or just starting out, there are certain skills that'll keep you afloat amidst the ever-changing dynamics of the workplace. We've seen these time and time again here at MOCK, the Agency. In this article, we'll explore how you can not just survive but succeed in corporate marketing roles. From understanding office politics to managing stress, these tips will give you an edge...
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Discovering a missing or lacking skill set on your marketing team can be quite daunting. How do you even decide if you should fill that gap internally or hire someone from the outside? It's a tough call, but what's important is to honestly assess the situation and figure out what's best for your team and company. Let's talk about how to respond when a skill set it lacking in your marketing team. You have options like expanding existing staff into specific roles, learning new skills yourself, and when it's necessary to bring in external talent. Whether you're part of a...
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"When communication is effective, it leaves all parties involved satisfied and feeling accomplished" - Stevenson University In the world of marketing, communication is everything. Unfortunately, it's not always given the attention it deserves. Some of the common places where communication breaks down in marketing campaigns include between people within your team and company, or between your campaign and your target audience. It's these breakdowns that can really hurt and even destroy your marketing campaign if you don't address them. Improving communication is a big part of improving your marketing skills. Let's discuss these in further detail. Within the Marketing Team:...
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Episode Transcript Don Mock 0:20Alright, everybody, Episode 48. We're back. We're getting closer to 50. I know we teased it last time, but we got to figure out what we're doing for the Big 5-0. But we're not there yet. Rob Broadfoot 0:28I have a few ideas. But I will not reveal them now. It'll be a suprise. Don Mock 0:31Yeah, that's a nice tease for a couple episodes from now. All right. 48. Wanted to shift gears for a minute here and talk about the concept of...
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