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How Much Does it Cost to Hire a Graphic Designer?

Blog Post
Are you a small business owner with big dreams and a vision for your brand? But when it comes to hiring a graphic designer, you're faced with a myriad of questions – How much does it cost to hire a graphic designer? Is it worth the investment? Hiring a graphic designer in Atlanta may cost anywhere from $50 to $150 per hour, depending on their experience and the complexity of the project. For a simple project like designing a logo, the cost could range from $500 to $2000. However, the investment is often worth it, as good design can significantly... read more →

How to Find Graphic Designers Near Me

Blog Post
Okay, so you know you need to hire a graphic designer. But which one? If you're wondering, "how to find graphic designers near me that I'll be happy with," there are several criteria you can look for to help you make the decision. We're here to guide you through the labyrinth of options and help you discover the perfect graphic designer right in your own backyard. How Do I Find the Right Graphic Designer? When embarking on the quest to hire a graphic designer, clarity and intention are your allies. Begin by defining your criteria for the ideal candidate, considering... read more →

What is Creative Advertising? [Marketing with Creativity]

Blog Post
It's a cluttered and competitive marketing landscape out there. That's where the creative ad comes into play. What is creative advertising? With its unique approach and out-of-the-box thinking, creative advertising has the power to captivate audiences, leave a lasting impression, and drive brand success. This is what we specialize at here at MOCK, the Agency. In this article, we will explore why creativity in marketing is so essential - what it is, why it's important, and how to develop an effective marketing strategy. What is Creative Advertising? Creative advertising a way of creating and distributing an ad that'll engage its... read more →

Is it Hard to Get a Job in Marketing?

Blog Post
You've applied to 20 jobs, rewritten your resume five times, and still—crickets. If you've ever wondered, "Is it hard to get a job in marketing?" You're not alone. Marketing is fast-paced, competitive, and packed with people trying to stand out. The industry attracts sharp thinkers, creatives, analysts, and strategists—all vying for attention from brands and agencies alike. It's a field that blends creativity with data, psychology with persuasion, and execution with results. Still, here's the truth: you can absolutely land a job in marketing—even if you're starting from scratch. The real key isn’t just talent. It’s knowing what hiring managers... read more →

How Much Does it Cost to Brand Yourself?

Blog Post
Whether you're a job seeker, an entrepreneur, or simply looking to establish yourself as an authority in your field, building a strong personal brand can be a game-changer. But you may be wondering, "How much does it cost to brand yourself?" The cost to brand yourself greatly varies depending on the methods you choose. Utilizing free platforms like LinkedIn, Twitter, or your own blog, can result in minimal costs, but hiring professionals for logo graphic design, website development, or SEO strategies can elevate costs to several thousand dollars. Ultimately, the investment is decided by your branding needs and financial resources.... read more →

How Often Should You Rebrand a Logo?

Blog Post
A logo is an essential element of your brand identity, representing your company's values, personality, and visual appeal. However, it's important to strike the right balance between consistency and adaptability. How often should you rebrand a logo? The frequency of rebranding a logo depends largely on the evolution of your company and the market trends, but generally, a logo revision every 5 to 10 years is considered a good rule of thumb. However, minor tweaks and updates can be made more often to keep the logo fresh and relevant. When should you redesign a logo?   Several signs indicate that it's... read more →

How Much Do Freelancers Charge for Logo Design?

Blog Post
Many businesses turn to freelancers for their logo design needs due to their flexibility and expertise in advertising, marketing, and visual designs. But how much do freelancers charge for logo design? Typically, the rates can range from as low as $50 for beginners to over $1000 for experienced, high-end designers. Freelancers' charges for logo design can vary significantly based on their experience, the complexity of the design, variations, and the time it takes to complete the project. So, how much do freelancers charge for logo design?   Freelancers determine their rates based on various factors. These factors include their experience, skill... read more →

What Does an Executive Creative Director Do?

Blog Post
In marketing and advertising, creative leadership isn’t just a title—it’s often the key to turning a scattered team into one that delivers. That’s where the Executive Creative Director (ECD) comes in. So, what does an executive creative director actually do? They lead creative departments, oversee teams of creative design professionals, and guide strategy from big-picture planning to final execution. If the creative team is the engine, the ECD is the one behind the wheel—making sure it runs smoothly and heads in the right direction. If you're figuring out whether your organization needs one—or you’re thinking about the role yourself—here’s what... read more →

What Does a Head of Design Do? Be a Director and a Designer

Blog Post
If you're thinking about your career path and what goals you are a designer want to accomplish, you may wonder: What does a head of design do? A Head of Design wears multiple hats, transitioning seamlessly between jobs of designing and directing. And here at MOCK, the Agency, we know all about wearing multiple hats. This pivotal position navigates the intersection of creativity, strategy, and leadership, orchestrating design teams and projects while also actively contributing to the design process. In this article, we delve into the multifaceted things of a Chief Design Officer (CDO) does and explore how they balance... read more →

How Much Does it Cost to Get a Logo Copyrighted?

Blog Post
Let’s be honest—your logo is more than a graphic. It’s your first impression, your handshake, your storefront window, and your silent sales rep all wrapped into one tiny image. So naturally, you want to protect it. But the big question is: how much does it cost to get a logo copyrighted? The short answer? $55. The long answer? Read on, because we’re going to break down what that cost gets you, what it doesn’t, and how to make sure your logo designs are legally protected the right way. Are Logos Automatically Copyrighted? Here’s the part most people don’t know: Yes,... read more →
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