Print, posters, flyer, brochures... there's a lot of term in the world of print advertising. What is a print vs poster? A poster is really a kind of print ad, and its main purpose is to catch people's attention. Print in general aims to give information to potential customers. Let's dig deeper into this. What is the Difference Between a Poster and a Print? To understand the difference between a print and a poster, it's important to grasp the basic definitions of these terms. Print A print refers to any reproduction of an artwork or image using various printing techniques,... read more →

When it comes to protecting your brand identity, copyrighting your logo is an important step. How much does it cost to get your logo copyrighted? While artistic works like logo designs are automatically copyrighted, registering the copyright costs about $55. Are Logos Automatically Copyrighted?   Before diving into the costs, it's important to understand that logos are automatically protected by copyright as soon as they are created. No matter where you are in the US - from Atlanta to Portland - this means that you have exclusive rights to use and reproduce your logo. However, registering your logo for copyright provides... read more →

Wondering, "How much does it cost to patent a logo?" In actuality, most logo designs do not require patents because they are not considered inventions. As creative designs that represent a brand, logo actually need trademarks. Trademarks are the appropriate legal protection for logos. In this article, we will explore the cost of trademarking a logo and why patents are typically unnecessary. Why Would I Patent a Logo? Before discussing the costs, let's clarify the circumstances in which patenting a logo would be necessary. Patents are typically reserved for new technologies, mechanisms, or tools that incorporate a logo. If you... read more →

Trademarks provide legal protection for your business name, logo, and even specific phrases associated with your brand. But the question that often arises is, "How much does it cost to trademark a brand?" The cost to trademark a brand can vary greatly, as it is dependent on the number of unique elements (such as names, symbols, logo designs, phrases, etc.) that you wish to secure legal protection for. Each of these elements must be trademarked individually. How Much to Trademark a Name and Logo Some people think they need a patent, but trademarks are definitely what you need to protect... read more →

If you're a business owner or a designer who has invested time and effort into creating a logo, you may be wondering... "Is my logo automatically copyrighted?" The short answer is yes, your logo is automatically protected by copyright law as soon as the graphic design is created. However, there are certain steps you can take to further protect your logo and strengthen your copyright claim. Do I need a copyright for my logo? No, your logo is not automatically copyrighted. Copyright protection is granted to original works of authorship, such as books, music, artwork, and even software. However, when... read more →

When it comes to protecting your brand identity, one of the most important considerations is whether you should copyright or trademark your logo design. Are you trying to determine, "Do I need to copyright or trademark my logo?" Yes, you should consider trademarking your logo to protect your brand identity, as copyrights do not offer the same level of protection for logos. Copyrighting a Logo vs Trademarking a Logo Copyright law is designed to protect original creative works, including logos. When you create a logo, it is automatically protected by copyright. This means that you have the exclusive right to... read more →

Your logo design has taken a lot of time to design and represents your brand and is a valuable asset that should be safeguarded. How can I protect my logo from being copied? To protect your logo from being copied, you should seek to register it as a trademark with the relevant national or international intellectual property organization. Let's look at this a little more closely. How do I make sure no one steals my logo?   Preventing others from stealing your logo requires proactive measures. Here are some steps you can take: Trademark your logo: Trademarking your logo provides legal... read more →

Registering a logo provides legal recognition and exclusive rights, ensuring that others cannot use or profit from your unique design without permission. "Do I have to register my logo?" No. While it is not mandatory to register your logo, doing so offers significant benefits and protection for your brand. By registering your logo as a trademark, you establish ownership and gain exclusive rights to its use this graphic design in connection with your products or services. This means that others cannot use a similar logo that could confuse consumers or dilute your brand's distinctiveness. How much does it cost to... read more →

As a freelance graphic design professional, determining your rates can be a challenging task. Let's help you figure out, "How much should I charge as a freelance graphic designer?" As a freelance graphic designer, you should consider charging within the range of $20 to $150 per hour, depending upon your experience, skills, and the complexity of the project. The average hourly rate for graphic designers in the United States is approximately $45. Like any job, graphic design can be hard work. Let's look at how you can begin charging for your work. Graphic Designer Rates Per Hour One common approach... read more →