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How Many Hours Do Marketing Managers Work?

Blog Post
You’re six meetings deep, running on caffeine, and still staring at three half-finished briefs by dinner. The rebrand deck is overdue. The social team needs approvals. Sales just asked for “something fresh” by tomorrow. Sound familiar? If you're asking how many hours marketing managers work, you're probably not looking for a number—you’re looking for permission to say it’s too much. Let’s call it what it is: Marketing management isn’t a job. It’s a juggling act. Campaigns. Collateral. Branding that actually feels consistent across ten platforms. It’s all on you—and it doesn’t pause when your calendar says “EOD.” But how many... read more →

How Long Does It Take to Become a Marketing Manager?

Blog Post
The average marketing professional becomes a marketing manager in five to seven years. Some do it in as few as three years, depending on their role, results, and how quickly they build trust inside their organization. According to the U.S. Bureau of Labor Statistics, most marketing managers have at least a bachelor’s degree and several years of experience before landing the role. That’s the real-world benchmark. If you're currently a specialist, coordinator, or assistant wondering how to climb the ladder—this is your playbook. We’ll break down the exact steps, what impacts your timeline, and how to accelerate your growth without... read more →

How to Become a Digital Marketing Manager?

Blog Post
If you're asking how to become a digital marketing manager, here’s the direct answer: Gain 2–5 years of hands-on experience in digital channels like SEO, content, and paid media, build a track record of results, and level up your leadership and strategy chops. You don’t need a perfect resume—you need proof that you can lead campaigns, drive traffic, and make marketing work. That’s the clean version. The checklist. But real life doesn’t follow checklists. There are overloaded inboxes, shifting branding goals, surprise rebrands, executive pressure to “do more with less,” and teams that look to you for answers you’re still... read more →

Creative Director of Marketing

Blog Post
The creative director of marketing is not just a designer or manager. They’re the link between big ideas and real execution—the ones responsible for making sure a brand doesn’t just look good, but truly resonates. They lead the creative vision, guide teams, shape campaigns, and bring a brand’s story to life. Let’s explore what they actually do, how they collaborate with marketing directors, and what makes them so valuable in today’s fast-moving market. The Role and Impact of a Creative Director Creative directors sit at the intersection of creativity, leadership, and strategic marketing. They aren’t just pitching clever ideas. They’re... read more →

Regional Marketing Director

Blog Post
A regional marketing director and a marketing director are like two sides of the same coin. One sets the vision for a brand’s campaigns, while the other makes sure that vision actually works in specific regions. This relationship is the glue between top-level strategy and boots-on-the-ground execution. When the two roles collaborate well, national campaigns hit home on a local level. The result? Marketing that moves the needle—because it’s smart, focused, and personalized. How Does a Marketing Director Work with a Regional Marketing Director? Think of a marketing director as the architect. They develop the brand strategy, define the tone,... read more →

What Does a Sports Marketing Director Do?

Blog Post
Sports fans show up for the thrill—the buzzer-beaters, the walk-offs, the rivalries. But behind that stadium roar is someone making sure the team doesn’t just win on the field—but wins in the market. If you’ve ever wondered what does a sports marketing director do, the short answer is this: they connect the team to its fans and sponsors through campaigns, experiences, and strategy that drive results. They design brand and team campaigns that shape how fans experience the team, how sponsors invest, and how the brand performs both online and off. It’s a mix of strategy, storytelling, and relentless execution—every... read more →

How to Make Your Tradeshow Booth Stand Out

Blog Post
Can’t afford to blend in? When tradeshow floors are packed with competing brands, you have seconds—maybe less—to catch someone’s eye. To make your tradeshow booth stand out, focus on a clean, purposeful design, interactive elements, and pre-show buzz that draws the right people in. That’s why knowing how to make your tradeshow booth stand out is a must, not a maybe. But it’s not just about the look. A standout booth experience blends visual impact with real human connection. It makes visitors stop, engage, and remember. Here’s how to build a booth that does exactly that. What Makes for an... read more →

Graphic Design Internships in Atlanta GA

Blog Post
Looking to launch your creative career? If you're searching for graphic design internships in Atlanta, GA, you're in the right place. These internships are more than resume-fillers—they're door-openers, skill-sharpeners, and confidence boosters. They give you a hands-on preview of what it really means to work in design. Whether you’re diving into branding, digital media, or print design, internships give you a structured opportunity to learn, grow, and stand out in a saturated field. Why Atlanta? Atlanta isn’t just Georgia’s capital—it’s a growing hub for design, marketing, and innovation. From tech startups to global brands, this city is packed with companies... read more →

Responsibilities of a Marketing Director

Blog Post
The responsibilities of a marketing director are like running the playbook for a team—you design the strategy, call the shots, and guide your team to success. Marketing directors oversee campaigns, manage budgets, and ensure the brand connects with its audience. At its core, the job involves creating a clear path for the company’s marketing goals while leading the team that makes it happen. Developing and Executing Marketing Strategies A marketing director is responsible for creating actionable marketing plans that align with the company’s business objectives. This includes identifying target audiences, deciding which channels to use, and creating timelines for execution.... read more →

How to Manage a Marketing Budget

Blog Post
Managing a marketing budget is like planning a cross-country road trip: you need a clear destination, a plan for how to get there, and the flexibility to handle detours. As a marketing director, balancing creativity with financial discipline is key to delivering results to help grow your business without blowing the budget. In simple terms, managing a marketing budget means allocating resources wisely, tracking expenditures, and constantly evaluating whether your spending aligns with your strategic goals. Let’s break it down step-by-step so you can approach your budget like a seasoned pro. Aligning Your Budget with Strategic Business Goals The first... read more →
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