New Search
If you are not happy with the results below please do another search
Blog Post
With the rise of digital platforms and the need for visually appealing content, graphic design has become a lucrative option for those with artistic skills. Is graphic design a good side hustle? Yes, graphic design can be an excellent side hustle. This is due to: the increasingly digital nature of contemporary business the high demand for compelling visual content and the flexibility it offers in terms of working hours and location. Let's look at how a creative person could go about making money as a graphic designer. How to Make Money on the Side as a Graphic Designer Now that...
read more →
Blog Post
Rebranding gives businesses a new identity and allows them to stay relevant, connect with new audiences, and revitalize their brand image. But what are the disadvantages of rebranding? Rebranding can also lead to significant risks such as alienating existing customers, incurring high costs, and potentially diluting the brand's original message or values. But we're seen companies in Atlanta and across the country benefit from rebranding, as well. Let's look at the risks involved to help you make your decision. Risks of Rebranding Rebranding comes with risks just like everything in life. Here are things to watch out for: Loss of...
read more →
Blog Post
Rebranding can be a powerful way for small businesses to revitalize their image and attract new customers. However, one question that often arises is, "How much does it cost to rebrand a small business?" On average, the cost oF rebranding a small business can range from $20,000 to $50,000, depending on the depth of the rebranding process and the size of the business. This means is can be less (as long as $5,000 to $10,000) or more (over $50,000) depending on the exact size of your business and your rebranding needs. Understanding the scope of rebranding Rebranding goes beyond changing...
read more →
Blog Post
Rebranding is a strategic decision that can significantly impact a company's image, identity, and market positioning. But how often do companies rebrand, and why do they do it? In the fast-paced world of big businesses, a whopping 74% of the top S&P 100 companies have gone through a makeover within just seven years. A significant portion of businesses recognize the importance of periodically evaluating and refreshing their brand to stay relevant in the marketplace. But not every makeover story ends happily. Just ask Gap and Mastercard, who faced major backlash when they changed their logos. So, if you're thinking about...
read more →
Blog Post
When it comes to rebranding, one of the most common questions that arises is, "How much should a rebrand cost?" The answer to this question is not as straightforward as we would like it to be. The cost of a rebrand can vary significantly depending on various factors such as the scope of the project, the size of the company, and the extent of the changes required. This will vary with how often your company has refreshed its brand. How much does a rebranding package cost? The cost of a rebranding package can range anywhere from a few thousand dollars...
read more →
Blog Post
A Branding Director is important for shaping the public perception and identity of a company. But exactly what does a branding director do? A Branding Director is responsible for: developing and implementing branding strategies maintaining brand integrity across all company marketing initiatives and communications and managing a team of marketing professionals to ensure a consistent and effective brand message. Let's learn more about this important role. Director or Brand Management What's your job description? A branding director is responsible for overseeing all aspects of a company's brand strategy and ensuring that it aligns with the organization's goals and values. They...
read more →
Blog Post
When it comes to rebranding your website, there are several factors that can influence the cost. The extent of the rebrand, the complexity of the website, and the expertise required all play a role in determining the final price. How much does it cost to rebrand a website? The cost to rebrand a website can widely vary from as low as $1,000 for a small, basic website, to well over $100,000 for a large, complex one requiring highly specialized expertise. How much does a website cost? The cost of a website can vary depending on the platform and features you...
read more →
Blog Post
Episode Transcript Don Mock 0:21Right episode 107 Rob When I say 107 What does that mean to you? Rob Broadfoot 0:27It means I hope your fever doesn't get up to 107 Because then you are in bad bad shape. Don Mock 0:32You're probably dead if It's 107 Rob Broadfoot 0:34I wonder What the highest recorded fever Don Mock 0:37I draw pictures for a living. I don't do science. Wow. Yeah. Okay, well, someone Google that and send it to the hotline. Rob Broadfoot 0:45Alright, what's the over under?...
read more →
Blog Post
Television advertisements are a key vehicle for companies to promote their products and services to a wide audience. But, how do TV ads work? TV advertisements work by using a combination of visual and audio elements to capture the attention of viewers and deliver a persuasive message. They are typically shown during commercial breaks in between TV shows or movies, with the goal of reaching as many potential customers as possible. One of the main strategies used in TV advertising is creating an emotional connection with the audience. Advertisers often use relatable characters, humor, or heartwarming stories to evoke emotions...
read more →
Blog Post
Television advertising has been a staple in the marketing world for decades, and with good reason. They make money. But how do TV ads make money? TV ads generate revenue for businesses by increasing product awareness, persuading viewers to make a purchase, and ultimately leading to an increase in sales. Profitable TV Advertising Examples To understand how TV ads generate revenue, let's first examine some successful examples of television advertising campaigns: Apple's "1984" Commercial: This iconic ad, aired during the 1984 Super Bowl, introduced the Macintosh computer to the world. By creating intrigue and positioning Apple as an innovative brand,...
read more →
« Previous Page — Next Page »