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MOCK, the agency MOCK, the agency
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About Don Mock

How Big is the Printing Industry?

How Big is the Printing Industry?

Wondering, "How big is the printing industry?" Despite the rise of digital media, the printing industry remains a significant contributor in the realm of print media advertising and the global... read more →
  • December 23, 2023
  • Don Mock
  • Articles & Posts
Is the Print Industry in Decline?

Is the Print Industry in Decline?

Printing is an art form that has been around for centuries, and print media has played a huge role in how information is disseminated and preserved. However, with the rise... read more →
  • December 22, 2023
  • Don Mock
  • Articles & Posts
Does print marketing still work

Does Print Marketing Still Work?

According to a survey conducted by MarketingSherpa, 82% of consumers trust print ads when making a purchasing decision, compared to only 25% who trust online pop-up ads. Does print marketing... read more →
  • December 22, 2023
  • Don Mock
  • Articles & Posts
What is an example of print advertising

What is an Example of Print Advertising?

Print ads have the power to capture attention, engage readers, and leave a lasting impact. What is an example of print advertising? My favorite example is the iconic "Got Milk?"... read more →
  • December 21, 2023
  • Don Mock
  • Articles & Posts
MOCK, the podcast - cover art

Ep. 103 – Taylor Swift’s Influence on Brands in the Digital Age

Episode Transcript Don Mock 0:22Episode 103 We're back Rob. Rob Broadfoot 0:24We're back. Don Mock 0:24We should just... read more →
  • December 21, 2023
  • Don Mock
  • MOCK, the podcast
What is the difference between print and television advertisements

What is the Difference Between Print and Television Advertisements?

Print is printed. Television is on television. Simple, right? But if you’re a marketing director juggling campaigns, deadlines, and internal approvals, you know there’s more to it than medium. The... read more →
  • December 20, 2023
  • Don Mock
  • Articles & Posts
Is Newspaper Advertising Still Effective

Is Newspaper Advertising Still Effective?

Online advertising now dominates the marketing landscape. Many businesses have begun to question the effectiveness of traditional forms of print advertising, such as newspaper ads. Is newspaper advertising still effective?... read more →
  • December 20, 2023
  • Don Mock
  • Articles & Posts
How long do people look at print ads

How Long Do People Look at Print Ads?

You’ve seen it happen—someone flips through a magazine or newspaper and pauses on an ad. But how long does that moment actually last? In today’s screen-dominated world, it’s valid to... read more →
  • December 19, 2023
  • Don Mock
  • Articles & Posts
Will print magazines survive

Will Print Magazines Survive?

We scroll, we swipe, we tap. So it’s fair to ask: will print magazines survive in a world ruled by screens? Despite the rise of digital media and 24/7 content... read more →
  • December 19, 2023
  • Don Mock
  • Articles & Posts
What is the Future of Print Advertising?

What is the Future of Print Advertising?

With the rise of digital media and online advertising, many have questioned whether traditional print ads will survive in today's market. What is the future of print advertising? While it... read more →
  • December 18, 2023
  • Don Mock
  • Articles & Posts
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