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Branding

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How design agencies help brands lay the foundation for marketing and advertising Are you looking for a branding agency in Atlanta? Look no further! Branding is something we know and love at MOCK, the Agency. We specialize in creating unique and impactful branding strategies that help businesses stand out in the crowded marketplace. Businesses in Atlanta get to join companies like Coca-Cola as real players in the global economy. This is both challenging and exciting! Atlanta Brands and companies Let's talk about... read more →

Ep. 6 – Agency Culture

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Episode Transcript Don Mock 0:20Alright, Rob, who's going to talk first? Rob Broadfoot 0:22Well, you just did. Don Mock 0:24I'm going to talk first evidently, all right. Episode Six, everybody. Figured for today's event, we could talk about office, and work, and agency culture. But that might kind of be interesting for those of us, or not necessarily those of us, but people on the outside world. What's it like working at an advertising agency, or a design studio, or design firm? What's the difference between very... read more →

Advertising

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  “The most powerful element in advertising is the truth.” – Bill Bernbach. This wise man hit the nail on the head. Good advertising takes two things: truth and uniqueness. If your current advertising and marketing isn't working, this is probably why. You need to differentiate yourself from other brands. It's time to try something new. Take the first step and we'll walk you through the process: Why advertising services? Who are advertising services for? Agency/Client Outcomes Why Mock, the Agency is the best creative company in Atlanta Partnering... read more →

Ep. 5 – Timeless Design

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Episode Transcript Rob Broadfoot 0:22Timeless designs. Don Mock 0:24Episode Five. Rob Broadfoot 0:25Timeless designs. Don Mock 0:26We're going to whisper the entire time. Rob Broadfoot 0:29Hey, everybody, we're back with podcast number five, which we are calling: timeless design. Don Mock 0:36Yes. Rob Broadfoot 0:37And we thought we would spend a little bit of time today talking about just that, and some of the ideas around what designs are timeless and what makes a design timeless, potentially. Don Mock 0:50Okay. Rob Broadfoot 0:50So, Don is going to... read more →

Marketing Teams

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Ep. 2 – Learning How Not to Build an Agency

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Episode Transcript Don Mock 0:20Alright, episode two, Rob Broadfoot 0:22episode two, we didn't really think about a name, but what about "Learning How Not To Build An Agency"? Don Mock 0:31I'm okay with that. Learning how not to build an agency? Yeah. Alright, so I think yeah, on Episode one I had made the mention about, you know, leaving and excuse me starting our own firm. Rob Broadfoot 0:45Cough break. Don Mock 0:46Cough break, and how we kind of started to get that vibe of learning. Rob... read more →

Ep. 1 – Origin Story

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Episode Transcript Don Mock 0:14Episode 1. Got to throw that out there. Rob Broadfoot 0:20That was recording. Don Mock 0:21I know. I don't mind talking a little bit over the intro too. Rob Broadfoot 0:25All right, well, here we are everybody. This is episode one. The first podcast that we're doing, and we thought it would be apropos. To talk about our stories, both Don and myself, Rob, and how we came to be as Mock the agency. Don Mock 0:39We're gonna call it an origin story... read more →