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You’ve got some big projects coming down the pipe in your marketing department, and you don't want to be left lacking the support you need. You know you’re going to need all hands on deck - and actually, you’re thinking you need extra hands. So what do you do? Do you contract hire marketing contractors or hire employees? Your answer will come down to what do you need, but in order to know the best solution to what you need, it’s important to weigh the pros and cons of both your options. In this post, we’ll discuss five areas that...
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Supplementing your marketing department is a great way to increase the effectiveness of your business's overall marketing strategy. Supplementing means hiring an outside designer or professional to fill in some gaps in your skill sets and knowledge. Not only do you have your home team that you can count on, but now you can expand without hopping through the corporate red tape in a flexible way to really boost your productivity and morale. However, as with any big decision, there are some important thing to think about when supplementing your marketing department. Key points to consider: Utilization - How will...
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Every marketing department, whether in a large corporation or in a small but bright new company, has its own unique ebbs and flows. These are the marketing department cycles and patterns you'll want to be aware of in order to effectively manage and support your marketing department. Knowing what to expect will help you plan. And when you plan, you'll be prepared to better manage your marketing department and ensure that your campaigns run smoothly. The Cycles and Patterns: Employee turnover Too much work / unrealistic demands Too little work Employee Turnover - the Outflow In any industry, you'll see...
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The question of whether to pursue a career as a graphic designer is a big one. It’s an appealing path for many, thanks to its blend of creativity and impact. But, as with any career, there are challenges and realities that need to be considered if you're just beginning your education in graphic design. So, is the life of a graphic designer right for you? The Short Answer: Deciding to become a graphic designer depends on your passion for creative problem-solving and your willingness to adapt in a fast-changing industry. It's a rewarding path for those who thrive on visual...
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You searched "graphic design volunteer online" for a reason, right? If you take an online graphic design volunteer opportunity, it’s a fantastic way to contribute to a cause you care about while building your skills and portfolio. Remote volunteer projects allow you to work flexibly from anywhere, providing nonprofits with essential design assets like logos, social media graphics, or marketing materials that help increase their visibility and impact. Volunteering online also lets you collaborate with diverse organizations globally, expanding your network and gaining experience with real-world projects that showcase your style and abilities. What Skills Do You Need to Become...
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Graphic designer jobs in advertising agencies offer a wide range of creative opportunities. Working in an agency allows you, as a designer, to work on diverse projects that are both challenging and rewarding. This means you may have more job requirements than if you specialize as a freelancer. These roles are not just about creating pretty pictures — they involve strategic thinking and a deep understanding of branding, marketing, and visual communication. What Kind of Jobs Will a Graphic Designer Do in an Advertising Agency? In an advertising agency, graphic designers wear many hats and therefore needs to know and...
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A graphic designer’s job is more than just making things look good. Graphic designer job responsibilities go deeper, blending creativity with technical expertise to tell a brand’s story through visuals. Designers need to take a client’s vision, no matter how vague, and turn it into something real that hits the mark. They juggle projects, keep an eye on deadlines, and tweak their work based on feedback to make sure the final design is spot on. Whether it’s a logo for a new Atlanta restaurant or a website for a global brand, graphic designers have the unique job of crafting designs...
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Graphic designers work in a variety of places, depending on their skills, goals, and the graphic design job requirements for each role. So, where do graphic designers work? They can work in-house at a company, for an agency, or as freelancers, each offering its own pros and cons. What Are the Benefits and Challenges of Working In-House? In-house graphic designers work directly for one company, building and shaping its brand over time. Benefits: In-house roles offer stability, steady income, and a deep connection to a brand. Working on long-term projects allows you to deeply understand the brand while collaborating with...
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If you're exploring the jobs you can get with a graphic design degree, there are many options that combine creativity and technical skills. Some of the top jobs you can pursue include roles like: graphic designer, web designer, UX designer, even more specialized paths like game design or set design. These positions typically require a strong portfolio and familiarity with various design tools, which are key graphic design job requirements. Whether you want to work in a traditional role like a graphic designer or pursue a more specialized path, this degree sets you up for success in industries that rely...
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