Search Results for: Marketing Career

As a marketing director, your actions and decisions not only shape the direction of your department, but also impact the lives of those who work under your guidance. Among these responsibilities, treating your employees right stands paramount. This isn't merely a suggestion, it's both a legal requirement and a moral obligation. This is what we'll be covering in today's topic of treating employees right: Why is it important to treat employees right? Do all employees have to be treated equally? What is the Fair Treatment of Employees Act? Do companies have a moral obligation to treat their workers with respect?... read more →

If you’re in the world of graphic design—or just getting started in this exciting and lucrative field—you’ve probably wondered: Who is the highest paid graphic designer? While exact earnings aren’t made public, Paula Scher and Stefan Sagmeister are often regarded as two of the highest paid graphic designers in the world—thanks to their iconic client work, global reputations, and premium fees that reflect their industry authority. Understanding what makes these creatives so successful can offer insight into how you can grow your own design career—and maybe even follow in their footsteps. Whether you’re an industry veteran or new talent breaking... read more →

In an ever-evolving digital landscape, the question of whether graphic design has a future becomes increasingly relevant. As technology continues to advance at an unprecedented pace, it is natural to wonder how these advancements will impact the field of graphic design. Graphic Design in the Next 10 years: Embracing Change As we look into the next decade, one thing becomes clear – graphic design will undergo a significant transformation. It is important to recognize that this transformation does not necessarily mean the extinction of graphic designers. Instead, it presents an opportunity for adaptation and growth. Future of Graphic Design AI:... read more →

What happens when members of your team aren't fulfilling their responsibilities? This can lead to missed deadlines, subpar work, and ultimately, negative impacts on your brand's image. In handling issues with employees, it's best to address issues as soon as you see them and not wait until they get really bad. Here we'll provide practical strategies on how to address and resolve issues of employees not doing their jobs, helping you maintain a motivated, productive team that supports your company. We'll touch on the following: Why employees don't do what they are supposed to do How do you deal with... read more →

A marketing director is not just a title. It's a role that demands leadership, finesse and strategic thinking. Your task is to promote not just the brand, but also pay attention to who you're leading and bring out the best in each member. YOU are the crisis manager, handling situations with employees that can range from minor misunderstandings to major conflicts. This requires a deep understanding of human behavior, excellent communication skills and the ability to make swift, yet well-thought-out decisions. Your role is both important and complex. You need to blend creativity with practicality in a way that drives... read more →

Increasing market share can have several benefits for a company, including taking better care of its employees. Building a larger market share can foster financial stability, offer enhanced career growth opportunities, provide better resources and support, and enable competitive compensation packages for employees. Here's how you can take care of your employees by expanding your market share: Financial Stability By expanding your market share, you are increasing the financial stability of your company. This can lead to higher profits and more resources to invest in employee benefits such as healthcare, retirement plans, and professional development opportunities. When employees feel financially... read more →

Every business wants to increase your market share and stand out from the competition. Whether you want to increase market shares for a new product, reclaim lost ground or simply keep ahead of the game, there are several strategies that can help. If you're wondering how to increase market share, it all begins with understanding your customers and competitors, and having a firm foundation in your own company branding. It's like knowing who you are, what you are about, and who your friends are, before you go out and try to conquer the world. These are the things we at... read more →

Do you struggle with separating work from family as marketer? You're not alone. Many marketers face the challenge of balancing work and family life. Their job often requires long hours and constant connectivity. To maintain a healthy work-life balance, it's important to set clear boundaries between work and personal life. This not only benefits personal well-being and family relationships but also improves productivity and efficiency at work. Personal Experience Don and Rob run Mock, the Agency. This is a lot of responsibility and a lot of work. But they also have wives and kids. At times, they've involved their kids... read more →