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Episode Transcript Don Mock 0:19Mock the podcast. No, you're supposed to save that for the end. That's what it does at the end. Rachele Mock 0:24I know, but everybody thinks it's my voice and it's not. Don Mock 0:27I know. Are you upset that it's not your voice? Rachele Mock 0:29I thought I was the voice of MOCK the agency. Don Mock 0:32All right, well, Episode 52. We're back. As you can tell, that is not Rob's voice. That is Rachele's voice. She's back again. Welcome back, Rachele....
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Discovering a missing or lacking skill set on your marketing team can be quite daunting. How do you even decide if you should fill that gap internally or hire someone from the outside? It's a tough call, but what's important is to honestly assess the situation and figure out what's best for your team and company. Let's talk about how to respond when a skill set it lacking in your marketing team. You have options like expanding existing staff into specific roles, learning new skills yourself, and when it's necessary to bring in external talent. Whether you're part of a...
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Episode Transcript Don Mock 0:20Alright, everybody, Episode 48. We're back. We're getting closer to 50. I know we teased it last time, but we got to figure out what we're doing for the Big 5-0. But we're not there yet. Rob Broadfoot 0:28I have a few ideas. But I will not reveal them now. It'll be a suprise. Don Mock 0:31Yeah, that's a nice tease for a couple episodes from now. All right. 48. Wanted to shift gears for a minute here and talk about the concept of...
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Episode Transcript Rob Broadfoot 0:20Episode 47. We're back, Rob. 47! Don Mock 0:22I know, it's exciting. Rob Broadfoot 0:24It's rockin, is what it is. Don Mock 0:2647 is rockin. What are we gonna do for number 50? Isn't that's like an anniversary thing like 50! Rob Broadfoot 0:32Well, it's gonna be my birthday podcast. Don Mock 0:34Okay, your birthday podcast. We'll do it on your birthday. You'll have to phone in from wherever you are. Unless you're working on your birthday. I don't even know. Rob Broadfoot 0:42I...
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As a marketing professional, you need to be creative in order to stand out from your competition. You need more than one skill. Improving these professional skills requires dedication and practice, but it is well worth the effort. You need to be able to think critically, analyze data, and come up with innovative ideas that capture your target audience's attention. Having the ability to be creative is essential in creating successful marketing campaigns. It's also something we are always aiming to improve at MOCK, the Agency. With the right approach, you can develop a unique voice that will attract more...
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"Don’t confuse sucking up with serving up. Sucking up is not serving your boss, sucking up is about misleading your boss and others to make oneself look better or to get ahead. Serving up is selfless and is about helping others look good and helping others achieve success, in turn you look good and achieve success." - Nathan Jamail Below we will discuss five core things marketing specialists can do to serve their boss as best they can! Serving your boss is as much about attitudes as it is about actions. Being a faithful, proactive employee and having a positive,...
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Episode Transcript Rob Broadfoot 0:21Alright, everybody. Welcome back to MOCK, the podcast. Today is episode 41. If you can believe it, and super excited today, to talk with a buddy of mine, and an outstanding industry professional, Mr. Matthew Mattingly. Matthew Mattingly 0:37Hello. Rob Broadfoot 0:38Matteo, because I affectionately referred him. And Matthew works for a consultancy or sort of a production consultancy called Hone based here in Atlanta and New York. Am I correct? Matthew Mattingly 0:51Just Atlanta, for now. Rob Broadfoot 0:52Very good. So, I thought...
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Episode Transcript Don Mock 0:19Listen to that awesome theme music. Alright, Episode 40. We're back. We got our friend Mike, who has triumphantly returned. Mike 0:27Yeah. Don Mock 0:27After his last excellent podcast about Comic Sans, which is super fun. Mike 0:32Yeah. Don Mock 0:32And, Mike, I hope it's okay that I say this, but Mike is super up on technology. I'm gonna embarrass you, even though I'm literally looking at you in the eyes right now. And I would say, you're a gamer, right? Is that Is...
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Let's face it—technology is changing the way that marketing departments have to operate. From customer data platforms helping us get a complete 360 degree view of customers across all platforms, to Metaverse providing vast opportunities for virtual and augmented realities, every marketer needs to be up-to-date with the latest tech trends in order to stay competitive. But instead of getting overwhelmed by this rapidly advancing industry, why not embrace it? Marketing has evolved and changed over the years and it's not going to stop now! This blog post will discuss how you can use technology such as artificial intelligence, web...
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We all know that marketing is a constantly shifting landscape, and in order to keep up with the best trends out there, it's important for marketing departments to stay on top of the newest technology. But if you're a busy director or C-suite exec trying to navigate your company's marketing initiatives AND manage day-to-day operations, it can feel like an uphill battle! Whether you’re struggling with budgeting challenges, staffing issues or just need fresh ideas for increasing leads and conversions - this blog post has been designed to offer insights into the hottest marketing trends so that you can make...
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