If you're considering a career in the world of advertising and design, you may be wondering what it's like to work in a creative agency. We love working at Mock, the Agency, and wish everyone's experience can be as amazing as ours. We get to share what we've learned, work on amazing projects, and meet truly brilliant people. In this blog post, I will share what you can expect to experience when working for a creative agency, assuming you join a company with a great agency culture like Mock. Creative Agency Culture: A Breeding Ground for Inspiration One of the... read more →

Have you heard about creative agencies? What does a creative agency do, anyway? A creative agency exists to help businesses and individuals communicate their message effectively through various creative mediums. These agencies often specialize in different areas such as branding, graphic design, website design, social media management, advertising, and more. Creative Agency Definition: Unleashing Creativity for Impact At its core, a creative design agency is a team of talented professionals who specialize in developing and executing creative solutions to meet their clients' needs. These agencies are passionate about bringing ideas to life through various mediums, including branding, graphic design, web... read more →

There are many challenges to running a creative agency. One common mistake that many marketing agencies make is forgetting to market themselves. It's important to remember that promoting your agency is a foundational part of being a successful marketing agency. In this blog post, I'll share some unique advice on how to promote your creative agency and attract clients. How do I promote my creative agency? Examples for success When it comes to promoting your creative agency, it's essential to showcase your previous work and success stories. Potential clients want to see tangible results and evidence of your capabilities. Here... read more →

Creativity is the lifeblood of advertising, marketing, and design. It fuels innovation, drives engagement, and sets brands apart from their competitors. That's why we talk about creativity so much. However, there are certain factors that can stifle creative thinking and hinder the development of groundbreaking ideas. In this blog post, we will explore the top three killers of creativity in advertising, marketing, and design, why they have such a detrimental impact, and how to combat them to keep creativity alive. Components of Creativity: The Key to Innovation in Advertising, Marketing, and Design Before we delve into the killers of creativity,... read more →

If you're a creative agency owner or someone dreaming of starting your own, you've probably wondered what it takes to achieve success. We have a lot of experience starting and growing an agency, and want to share that with you. In this blog post, we'll explore the key ingredients that define a thriving creative agency and offer valuable guidance on how to get there. What traits will make you a successful agency owner? Success isn't just about making money. Sure, profitability matters, but there's more to it. Let's uncover the essential elements that set successful agencies apart from the rest.... read more →

Are you a creative person or do you know someone who has a creative streak? Creativity is a beautiful gift that allows individuals to think outside the box, come up with innovative ideas, and express themselves through various mediums. However, being creative also comes with its fair share of challenges and struggles. Really, you may wonder? What problems do creatives face? In this blog post, we will explore the unique characteristics of creative people and shed light on the problems they face in the workplace. We'll also provide tips on how to overcome these challenges and support yourself or someone... read more →

Creative industries refer to the range of economic activities that are based on creativity, imagination, and innovation. These industries encompass fields such as advertising, design, architecture, publishing, and more. In this blog post, we'll explore the four models of creative industries: welfare, competition, growth, and innovation. Understanding these models is crucial for anyone looking to thrive in the creative business world. Welfare Creative Industry Model The welfare model focuses on the societal benefits that creative industries bring to their clients. It emphasizes the importance of cultural expression, diversity, and social inclusion. This model recognizes the role of creative industries in... read more →

Are you wondering if working in advertising and marketing is a viable option to you? Is creative advertising a good career? If you have a flair for creativity, a passion for storytelling, and a love for pushing boundaries, then a career in creative advertising might just be the perfect fit for you. You might even want to start your own creative agency someday. In this blog post, we will explore the pros and cons of working in the advertising industry and discuss why it's such an exciting and worthwhile career path. Pros and Cons of Working at a Marketing Agency... read more →

As a marketing director, your actions and decisions not only shape the direction of your department, but also impact the lives of those who work under your guidance. Among these responsibilities, treating your employees right stands paramount. This isn't merely a suggestion, it's both a legal requirement and a moral obligation. This is what we'll be covering in today's topic of treating employees right: Why is it important to treat employees right? Do all employees have to be treated equally? What is the Fair Treatment of Employees Act? Do companies have a moral obligation to treat their workers with respect?... read more →