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If you're looking a how to advance in your marketing career, welcome to the journey. There's always room to grow and move up if you're willing to work hard and improve. Today we are looking at some steps that can help you on your journey towards success in the marketing industry. Here are some tips that will give you the edge when attempting to move up in your career. Continuously develop your skills The world of marketing changes rapidly, and it’s important to stay ahead of the curve if you want to be successful. There are several steps you can...
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The success of any marketing career is dependent on being able to accurately measure performance and progress. Here at MOCK, the Agency, we believe that measurement helps us see where we are so we can continue to learn and grow. In this document, we will explore some key metrics and strategies for measuring your marketing career performance. Here's what you can expect: Understanding What Matters to Your Marketing Manager or Marketing Director Questions to Ask Your Marketing Manager to See How You’re Performing How Marketing Teams Manage Their Boss’s Expectations Common Reasons Why Marketing Team Members are Fired Things Marketing...
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Every marketer has a different definition of what "success" means to them. Maybe it means climbing the corporate ladder, or it might mean holding down a great gig with an awesome work-life balance. Marketing career success is what each marketer/creative makes it. In this post, we'll go over some of the general categories of thought for what makes a marketing career worthwhile. We'll cover: Measuring Marketing Career Performance Improving Your Creative Marketing Skills as a Marketing Professional Marketers and Creatives: Surviving in Corporate Marketing Department Teamwork Work-Life Balance as a Marketer Marketing Campaign Management Measuring Marketing Career Performance Measuring marketing...
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The journey through marketing director career advancement can feel like navigating through a labyrinth of ever-evolving challenges, opportunities, and strategies. To unlock the doors to success, you have to have the right keys. We want to pass you some keys that we've learned at Mock, the Agency. In this blog, we'll help guide you through the intricate pathways of the marketing world and shed some light on tried-and-true methods to help you ascend the ranks of marketing leadership. Let's get ready for an exciting journey towards achieving your professional goals. Here's what we will cover in this series of posts:...
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Many professionals aspire to reach the highest position in marketing, a role that comes with prestige, authority, and often a hefty salary. What is the highest paid position in marketing? The highest position in marketing is typically the Chief Marketing Officer (CMO). This executive-level role involves overseeing all advertising and marketing and activities, setting strategy, and driving growth for the company. Marketing Job Titles and Salaries Marketing is a dynamic field with a wide range of job titles, each representing a specific role and level of expertise. Let's take a closer look at some of the common marketing job titles...
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If you're considering a career in marketing and advertising, one of the burning questions on your mind might be: "Is it hard to get a job in marketing?" Basically, the answer is yes. The field of marketing can be very competitive. BUT there are certain strategies and approaches that can help you land your dream job. In this article, we'll explore the challenges and opportunities in the marketing industry, and provide some valuable tips for securing a job in this dynamic field. How to get a job in marketing with no experience Entering the marketing world without prior experience can...
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What do you think of when you think of marketing? Chances are, you think of fast-paced environments, long hours and high levels of stress. But is marketing a low stress? Or high stress? We'll call it pretty high stress, based on statistics, which show that as many as 80% of marketers feel that they have too much word and not enough time. And it's no wonder why - marketing and advertising are constantly changing, with new technologies, strategies and trends emerging all the time. Marketers are under constant pressure to stay ahead of the curve and deliver results for their...
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You may have come across the term "UX" and wondered what it's all about. Well, let me break it down for you. UX stands for User Experience. At MOCK, the Agency, we believe that user experiences are essential. What is user experience? This is a big area a designer can work in, that focuses on creating meaningful and enjoyable interactions between users and digital products or services. What is User Experience Design (UX)? User Experience Design, often shortened to UX, is like planning a really good party. You, as the host, want your guests (the users) to have a great...
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So you are doing to start digital marketing. Well, congrats for making this decision because digital marketing is a rapidly growing field that presents a wide range of opportunities. Every company these days has to design and run a website, after all. However, with so many options to choose from, it can be overwhelming to decide which niche is best for you. In this document, we will discuss different niches in digital marketing and what they involve. 5 Deadly Digital Marketing Niches We call them deadly because of the impact they can create in the digital world. Remember when your...
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Episode Transcript Don Mock 0:20Episode 96 Rob, we're back Rob Broadfoot 0:2296 Don Mock 0:23We're back and I've got a delicious cup of coffee from this morning, but I'm gonna take a sip of right now, afternoon coffee from the morning. It's delicious. Little room temperature coffee to get you going. Rob Broadfoot 0:36Gross. Just regular coffee like a latte just like coffee, you put anything in it or Don Mock 0:43Yeah, it's got a little it's got a little half and half and a little some type...
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