If your company’s photos are falling flat, the issue often isn’t the equipment — it’s the strategy. What are the 10 rules of photography? They’re the foundational principles behind strong, consistent imagery. These rules help guide the creative process, ensuring every photo supports your brand’s message, tone, and design system.... read more →
All Content – MOCK, the agency - Page 48
May
16
May
15
In the fast-paced world of marketing, brand photography is more than just a visual aid. It's a critical component of your overall strategy that helps your business stand out, from trade shows to online stores. To navigate thisinvestment successfully, we've put together this product photography pricing guide. The cost of... read more →
May
15
Establishing a strong visual identity is essential for any business looking to stand out. Enter: Branding photos. What are branding photos? Branding photos are pictures that communicate your business's story, values, and personality. They are a visual handshake, setting the stage for how clients perceive your brand. They communicate your story,... read more →
May
14
Showing off your brand in the right way isn’t just about looking good. It’s a smart strategy that can change how people see and feel about your brand. Why is brand photography important? Great photos do more than just make things pretty — they help customers understand what you’re selling and make... read more →
May
14
When you think of your company, what images come to mind? Perhaps the friendly faces of your team, the busy energy of your workplace, or the polished professionalism at a trade conference. These images are not just fleeting moments. They are powerful storytelling tools that encapsulate the essence of your... read more →
May
13
Wondering "What is branding photography?" and why does it matter. You're not alone. Sometimes it feels like "branding photography" is just a trendy phrase among photographers, but many business owners don't really understand what it's all about. Branding photography is much more than just a set of professional images. It's... read more →
May
13
The right image can make all the difference. Brand photography packages include the strategy, photo shoots, and editing to get these images right. Pictures can transform how your company appears everywhere — from trade shows to social media — making your marketing smoother and more powerful. For companies that cherish deep connections and trust,... read more →
May
11
Starting a small business is a thrilling ride, filled with moments of creativity—especially when it comes to showcasing your products. If you're on this adventure, you might be asking, "How do I take pictures of my business products?" Product photography for a small business is all about capturing the essence... read more →
May
11
Whether you're launching your first product or looking to refresh your online store, awesome product photography can drastically boost your brand's appeal and sales. Many small businesses, especially startups with tight budgets, opt for a DIY approach before deciding whether to invest in professional photography services. But how do you... read more →
May
10
If you're getting your small business off the ground, you've likely encountered the term "commercial photography." But what does commercial photography mean, exatly, and how can it benefit your budding brand? In essence, commercial photography involves taking photos specifically for business purposes. These images are used in various marketing, advertising,... read more →