You didn’t just slap together a logo in Canva and hope for the best. Your logo design represents strategy, time, investment—and once it's visible to the public, it can be misused. So how can you protect your logo from being copied? You should register it as a trademark and secure... read more →

As a freelance graphic design professional, determining your rates can be a challenging task. Let's help you figure out, "How much should I charge as a freelance graphic designer?" As a freelance graphic designer, you should consider charging within the range of $20 to $150 per hour, depending upon your... read more →

Design might look effortless—but you've ever revised the same logo 12 times because someone's boss 'didn't get it,' you know the reality. Yes, design work can be meaningful—but it also brings pressure, unpredictability, and a long list of challenges that can make even the most passionate creative pause. If you’re... read more →

Are you passionate about graphic design but unsure if you need to pursue a formal education to master the craft? Is it possible to learn graphic design on your own, without going to college or design school? The answer might surprise you - it is absolutely possible to learn graphic... read more →

Are you a talented graphic designer looking to monetize your skills? Wondering, "How can I sell my graphic designs online?" The good news is that there are several platforms available that make it easy for you to showcase and sell your graphic designs. These include online marketplaces, print-on-demand services, and... read more →

Remember when everyone watched the same ad at the same time, no matter who they were? A cereal ad during the evening news. A car commercial mid-football game. A cleaning product in the middle of Saturday cartoons. Broad? Sure. Effective? Occasionally. Efficient? Not even close. Today, TV ads are no... read more →

With the rise of digital platforms and the need for visually appealing content, graphic design has become a lucrative option for those with artistic skills. Is graphic design a good side hustle? Yes, graphic design can be an excellent side hustle. This is due to: the increasingly digital nature of... read more →

Rebranding can be a powerful way for small businesses to revitalize their image and attract new customers. However, one question that often arises is, "How much does it cost to rebrand a small business?" On average, the cost oF rebranding a small business can range from $20,000 to $50,000, depending... read more →

Rebranding gives businesses a new identity and allows them to stay relevant, connect with new audiences, and revitalize their brand image. But what are the disadvantages of rebranding? Rebranding can also lead to significant risks such as alienating existing customers, incurring high costs, and potentially diluting the brand's original message... read more →