All Content – MOCK, the agency - Page 83
Aug
18
What’s a logo really worth? It’s just a shape, right? Some pixels. A few colors. Maybe a clever curve. But ask Apple—and their $3 trillion market cap—if a logo is just a logo. If you’ve ever stared at that bitten apple and thought, “How much is that thing actually worth?”—you’re...
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Aug
18
The Coca-Cola logo is undeniably one of the most recognizable and iconic symbols in the world. It's joined brands like Nike and Apple, whose logos are world-recognized. With its timeless design and rich history, it has become a global symbol of refreshment, happiness, and the Coca-Cola brand itself. In this...
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Aug
17
Striking the right balance between attracting new customers while retaining old one is a complex process. As a business owner, your ultimate goal is to grow your customer base, but at the same time, you don't want to lose existing customers along the way. It all starts with branding: understanding...
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Aug
17
Unveiling the Costly Emblem of Symantec Let's be honest: your logo is the first thing people judge. It should say "we've got this" before you even speak. That’s why some companies pour extraordinary resources into branding that does more than look good—it feels right. So, what is the most expensive...
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Aug
16
Are you considering rebranding your business but unsure about the costs involved? Rebranding can be an exciting and transformative process, but it's important to understand the financial implications before diving in. In this blog post, we will explore the various factors that contribute to the cost of rebranding and provide...
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Aug
16
When it comes to logo design, one common question that arises is, "How long should a logo design take?" The answer to this question depends on various factors, including the complexity of the design, the designer's experience, and the collaborative process. It may take a couple of weeks, at least....
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Aug
15
Brand authenticity is the perception of a brand being true to its core values, consistent in its messaging, and transparent in its operations. A brand that is deemed authentic by its customers often enjoys higher levels of trust, loyalty, and customer satisfaction. In this blog post, we will delve into...
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Aug
15
A good logo is kind of like a diamond. It basically lasts forever (unless you rebrand, of course). But do logo designers get royalties for their designs? Typically, logo designers do not receive royalties for their designs. For example, the original Nike logo was created for just $35 in 1971,...
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Aug
14
When it comes to establishing a strong brand identity, having a well-designed logo is a BIG deal. But have you ever wondered how many versions of a logo you should have? Ideally, a company should have at least two versions of their logo: a primary version for general use and...
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Aug
14
Honesty is more than just a virtue—it's an important building block for creating and maintaining lasting relationships with anybody. Including customers. Honesty with your clients goes beyond simply telling the truth. It includes transparency, integrity, and reliability, all of which are fundamental to gaining a customer's trust. When businesses prioritize...
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