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MOCK, the agency MOCK, the agency
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Apr 10
MOCK, the podcast - cover art

Ep. 43 – Our First Creative Endeavors

Episode Transcript Rob Broadfoot 0:20Alright, everybody, Don, we’re back. It’s episode 43. If you can believe it. Don Mock 0:24I can believe it. Rob Broadfoot 0:25You better believe it. Yeah, it feels like we’ve been doing this forever.... read more →
  • April 10, 2023
  • Don Mock
  • MOCK, the podcast
Apr 10
Understanding What Matters to Your Marketing Manager

Understanding What Matters to Your Marketing Manager

Are you a marketer who is striving to meet the needs of your manager or director? Understanding what matters to your marketing manager or marketing director is part of moving forward in your marketing career performance. Your manager wants to see results and growth, but also wants to be able... read more →
  • April 10, 2023
  • Michael Abernathy
  • Articles & Posts
Apr 09
Measuring Marketing Career Performance

Measuring Marketing Career Performance

The success of any marketing career is dependent on being able to accurately measure performance and progress. Here at MOCK, the Agency, we believe that measurement helps us see where we are so we can continue to learn and grow. In this document, we will explore some key metrics and... read more →
  • April 9, 2023
  • Michael Abernathy
  • Articles & Posts
Apr 08
What Are the Top Personality Traits of Marketing Leaders

What Are the Top Personality Traits of Marketing Leaders?

IBM Watson did research into the personality traits of top marketing leaders. This was recently discontinued, but the insights are still relevant. Overall Marketing Traits The most successful marketing professionals have a combination of traits that enable them to think outside of the box and come up with innovative solutions.... read more →
  • April 8, 2023
  • Michael Abernathy
  • Articles & Posts
Apr 07
MOCK, the podcast - cover art

Ep. 42 – Agency Pitching

Episode Transcript Don Mock 0:20Episode 42, Rob. We're back. Rob Broadfoot 0:22Like a bad habit. Don Mock 0:23Yes. Alright, episode 42. Thought it'd be interesting for us to chat about something. I don't know if it's taboo or... read more →
  • April 7, 2023
  • Don Mock
  • MOCK, the podcast
Apr 07
How Marketing Departments Have Evolved Over Time - marketing department changes

How Marketing Departments Have Evolved Over Time

The marketing world is constantly changing, and yet when we look back at its history, the same themes reoccur: the need for strategic thinking, a willingness to take risks and innovate, and an understanding of market dynamics. It’s no surprise then that within companies large or small there has long... read more →
  • April 7, 2023
  • Michael Abernathy
  • Articles & Posts
Apr 05
Marketing Career Success

Marketing Career Success

Every marketer has a different definition of what "success" means to them. Maybe it means climbing the corporate ladder, or it might mean holding down a great gig with an awesome work-life balance. Marketing career success is what each marketer/creative makes it. In this post, we'll go over some of... read more →
  • April 5, 2023
  • Michael Abernathy
  • Articles & Posts
Apr 05
MOCK, the podcast - cover art

Ep. 41 – About Hone

Episode Transcript Rob Broadfoot 0:21Alright, everybody. Welcome back to MOCK, the podcast. Today is episode 41. If you can believe it, and super excited today, to talk with a buddy of mine, and an outstanding industry professional, Mr.... read more →
  • April 5, 2023
  • Don Mock
  • MOCK, the podcast
Apr 03
MOCK, the podcast - cover art

Ep. 40 – AI and Artists

Episode Transcript Don Mock 0:19Listen to that awesome theme music. Alright, Episode 40. We're back. We got our friend Mike, who has triumphantly returned. Mike 0:27Yeah. Don Mock 0:27After his last excellent podcast about Comic Sans, which is... read more →
  • April 3, 2023
  • Michael Abernathy
  • MOCK, the podcast
Apr 03
Technology in the Future of Marketing Departments - how marketing departments are changing

Technology in the Future of Marketing Departments

Let's face it—technology is changing the way that marketing departments have to operate. From customer data platforms helping us get a complete 360 degree view of customers across all platforms, to Metaverse providing vast opportunities for virtual and augmented realities, every marketer needs to be up-to-date with the latest tech... read more →
  • April 3, 2023
  • Michael Abernathy
  • Articles & Posts
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