Episode Transcript
Don Mock 0:19
Alright, episode 36. We’re back and Rachele’s back, as well.
Rachele Mock 0:23
Hey.
Don Mock 0:24
Guest podcaster. So, we’re sitting here talking in our little podcast studio about podcasts. We’re recording a podcast right now. So, I thought it’d be funny to record an episode about podcasts. So, this is a podcast about podcasts. You are an avid podcast listener and have listened to podcasts for I want to say as long as podcasts have been around. You have met people from podcasts. You have been on other podcasts. You have written into podcasts. You’re a podcast, pro. I’m gonna call you a podcast pro.
Rachele Mock 0:57
Yet it’s funny, because I’ve never seen a podcast setup until..
Don Mock 0:57
Until you came here.
Rachele Mock 0:57
I came into the shop and saw your setup.
Don Mock 0:57
It’s unbelievably exciting.
Rachele Mock 0:59
I mean, I’ve seen them, because if I’ve watched a YouTube video of a podcast that I’ve enjoyed.
Don Mock 1:11
Sure. I mean, it took us 18 months to build out this podcast studio. With the leather cleated walls.
Rachele Mock 1:17
And the egg carton for the sound.
Don Mock 1:20
Yeah, exactly.
Rachele Mock 1:20
Absolutely.
Don Mock 1:21
I mean this message chair that I’m sitting in right now.
Rachele Mock 1:23
It’s heaven.
Don Mock 1:23
It’s second to none right now. Honestly, it’s hard to speak. I’m so relaxed.
Rachele Mock 1:27
Yeah. Yeah. And the whole I mean, the whole crew. I mean, they are..
Don Mock 1:31
It’s.
Rachele Mock 1:32
There’s a lot of people in this one room.
Don Mock 1:34
Yeah, it’s too bad we’re not on camera right now, because of how impressive it is. You know, I mean, we just sit here and look pretty and talk.
Rachele Mock 1:40
I know.
Don Mock 1:40
It’s amazing.
Rachele Mock 1:41
I know.
Don Mock 1:42
What a wonderful life we have.
Rachele Mock 1:43
Well, I was gonna say, I mean, one of the things I really like about you, Don is you are a really great person to talk to.
Don Mock 1:50
There you go.
Rachele Mock 1:50
And it’s funny, because when I first met you.
Don Mock 1:52
Oh boy.
Rachele Mock 1:52
And we were 19.
Don Mock 1:53
Oh no.
Rachele Mock 1:53
You really, I mean, you and I spoke together well, but you weren’t always comfortable with everybody else.
Don Mock 1:59
Sure.
Rachele Mock 1:59
So, it’s been a really cool evolution to grow up together.
Don Mock 2:02
Yeah, for sure.
Rachele Mock 2:03
I could you know, that’s why I just, you couldn’t get rid of me today.
Don Mock 2:07
Oh boy.
Rachele Mock 2:07
And I wanted to do a podcast about podcasts.
Don Mock 2:09
Alright, well, it’s all good. Again, we’re getting personal with everybody out there. Alright, so podcasts, what do you think about them? I mean some of your favorite podcast memories or thoughts or things. Like what purpose do they serve? We’re sitting here and I have a reason why we’re doing one of course.
Rachele Mock 2:24
Right.
Don Mock 2:24
We’d love to hear sort of your evolutionary thoughts about podcasts and things like that.
Rachele Mock 2:29
Right. Well, okay, so for you and Rob, in this humongous studio, this podcast. So, it’s not the evolution. I’m going to start here, now.
Don Mock 2:32
Yeah, and go backwards.
Rachele Mock 2:36
This is a great teaching tool and I’m a teacher. You’re a teacher. And I remember in grad school listening to specific podcasts. One of the guys at the creative circus, he had one.
Don Mock 2:56
Yeah.
Rachele Mock 2:57
Debbie Millman had one called Design Matters. I’m sure I’ve found other ones, but constantly listening to that. It’s like getting a peek under the curtain of what things are really like. And I feel like if I was an advertising student right now, and I have no idea what other kind of design and advertising podcasts are out there right now. I’ll look it up after I leave. I would be listening to this as I worked.
Don Mock 3:23
Nice.
Rachele Mock 3:24
There’s something you and Rob did, a music episode a couple back.
Don Mock 3:29
Yeah.
Rachele Mock 3:29
And there was something that you guys were talking about, about constantly listening to music, and maybe it informs your day or your work.
Don Mock 3:35
Yeah, you gotta set the mood baby.
Rachele Mock 3:36
Yeah, I mean, and for me, audiobooks and podcasts. There’s something about as long as I don’t have to write.
Don Mock 3:47
Yeah.
Rachele Mock 3:47
I can be listening to them.
Don Mock 3:49
It’s so funny you say that.
Rachele Mock 3:50
I know, I might hit pause and rewind as I get older.
Don Mock 3:54
Yeah.
Rachele Mock 3:54
But, they’ve been really, really helpful.
Don Mock 3:57
Yes.
Rachele Mock 3:57
And I’ll go back to my first podcast, but my first podcast was called Manic Mommies.
Don Mock 4:03
Yeah.
Rachele Mock 4:04
It was like, it honestly was one of the first podcast. I think it was Manic Mommies and Adam Carolla.
Don Mock 4:10
Yeah.
Rachele Mock 4:12
I found them because I think, well I know I had returned to work after having our first child who’s 19, almost 20 years old now. And I was back working in an agency where I felt like I was the only young parent.
Don Mock 4:28
Yeah.
Rachele Mock 4:28
I was definitely the only young mommy, and I was so alone.
Don Mock 4:34
Okay.
Rachele Mock 4:34
I just felt like nobody got it.
Don Mock 4:36
Yeah. Well, you’re kind of different now.
Rachele Mock 4:39
Yeah.
Don Mock 4:39
You’re back in the environment you came from but you came back a different person.
Rachele Mock 4:43
Yeah.
Don Mock 4:43
No one can relate to you about certain things.
Rachele Mock 4:45
Yeah, I mean, and you know, taking time off when she’s sick, all that kind of stuff. It was very stressful. So these ladies, Kristen and Erin, they started Manic Mommies. I think it was just like two neighbors, it’s kind of my dream but it’s way past us too.
Don Mock 4:45
It’s never too late to start a podcast, Rachele. It’s never too late.
Rachele Mock 5:04
Everybody has a podcast.
Don Mock 5:05
And we’ve got this amazing studio.
Rachele Mock 5:07
I know, I know. I begged our neighbors all the time. She said, do you want to do a podcast? And so they did. It was a podcast for working moms, and man did they speak to me.
Don Mock 5:21
Sure.
Rachele Mock 5:23
I probably listened to their first episode like three times.
Don Mock 5:26
Wow.
Rachele Mock 5:26
And their kids were exactly the same age as my kids. And then they finally did cut it off after their kids were old enough to sort of understand what was going on. They didn’t want to tell the stories anymore. It made a lot of sense. But then during the pandemic, they came back of Manic Mommy, the teen years.
Don Mock 5:45
Yeah.
Rachele Mock 5:45
And that was sort of a little tease for everybody. And that was fun, because their kids were applying to college. Our oldest was applying to college.
Don Mock 5:53
Yeah.
Rachele Mock 5:53
So, that podcast spoke to me.
Don Mock 5:56
Okay.
Rachele Mock 5:56
I’ve talked a lot about Manic Mommies.
Don Mock 5:58
I was about to say, I don’t know how this ties back to MOCK, the podcast and agency life. But I think we’re not talking about that. We’re talking about podcasts.
Rachele Mock 5:58
Talking about podcasts.
Don Mock 6:02
Yeah.
Rachele Mock 6:03
What about you?
Don Mock 6:06
Well, I think that, what’s great about podcasts, and what I was thinking about while you were sharing the story.
Rachele Mock 6:13
Mhm.
Don Mock 6:13
Is that there’s a little bit for everyone, right? There’s podcasts about every single subject known to man. I think one of the things that you mentioned here is kind of that peek behind the curtain?
Rachele Mock 6:27
Yeah.
Don Mock 6:27
And I think that’s what’s the most interesting thing about podcasts. And another media centric way to get information out for those that are interested, which I think is super cool. So I mean, we’re at the point now, where you pop on a show on HBO, and they’ve now spent hundreds of thousands of dollars, a million dollars on a TV episode, or whatever the case may be. It’s hey everybody, we’ve got a podcast about this too, listen behind this.
Rachele Mock 6:27
Right.
Don Mock 6:55
Podcasts, an inexpensive way to get the word out. But for super fans, you know, it’s, I want to know how that special effect was done. I want to know how, and like we’re doing right now. It’s unscripted. It’s just kind of chatting, right? It’s kind of like the DVD. Remember, the old DVD extra cuts?
Rachele Mock 7:11
Oh, yeah.
Don Mock 7:12
Like the director cut, watch this movie.
Rachele Mock 7:14
Yeah.
Don Mock 7:14
With the guy that wrote the movie and directed the movie. Then they give you those little tidbits, as you’re watching. Oh, this scene was so hard to film because of XYZ, and this, that, and whatever, right? So, I think, overall, there’s added value here, right is kind of one area, as it relates to podcasts for brands, right?
Rachele Mock 7:34
Right.
Don Mock 7:34
It’s an inexpensive way to add value to an existing product or service or whatever the case may be. Then there’s also the educational aspect. I think about Men In Blazers, that very, very famous podcast, with Raj and whatnot, all about global soccer and whatnot, right? And it’s just telling stories that don’t really have another outlet for that story.
Rachele Mock 7:34
Right.
Don Mock 7:35
So, American Fiasco is one of my favorite podcasts. I really loved listening to that. That’s the story of the US Men’s National Team.
Rachele Mock 7:54
Right.
Don Mock 7:54
I’m kind of babbling right now. Just like how you were going on about Aaron and Manik Mommy’s, about our favorite podcasts. But, you build a library. The library never goes anywhere. Anyone is able to listen to it, you know?
Rachele Mock 8:15
Right. Right.
Don Mock 8:15
For those that want curious minds that want more knowledge about any given circumstance. And then to your point, it’s casual. It’s a peek behind the curtain. It’s not like I’m listening to a lecture or anything like that. It’s an easily accessible method, I think for people out there, which I think is pretty cool.
Rachele Mock 8:16
Yeah, I mean, it’s for everybody.
Don Mock 8:40
Podcasts for the people.
Rachele Mock 8:43
I can’t emphasize enough the teaching tool.
Don Mock 8:46
Yeah.
Rachele Mock 8:48
One I really like right now that it’s here and now, it’s called Happier in Hollywood.
Don Mock 8:53
Okay.
Rachele Mock 8:53
It’s these two television writers and they talk about, I think they call it the war of attrition that is life in Los Angeles.
Don Mock 9:03
Okay?
Rachele Mock 9:03
You know, as far as Hollywood goes.
Don Mock 9:05
Sure.
Rachele Mock 9:05
That kind of stuff. But they’re television writers, and they talk about their pitches and getting nervous and all that kind of stuff. But man, does it resonate with me as far as agency life, being a designer, presenting your work.
Don Mock 9:18
Yeah.
Rachele Mock 9:19
And so I really love once again, their process and hearing about their process. And that’s pretty cool.
Don Mock 9:26
Well, we’ve joked about how we’re getting on in the years and we’re not juniors anymore, right.
Rachele Mock 9:31
No.
Don Mock 9:32
But you know, I still get nervous presenting work to folks, you know what I mean?
Rachele Mock 9:35
Yeah.
Don Mock 9:36
Even though I know this is a great solve to the problem.
Rachele Mock 9:39
Yeah.
Don Mock 9:39
And I’ve always kind of joked internally. Although now I’m expressing it externally on a podcast for everyone to listen to. Is that hey, I think when you stop getting the butterflies, maybe is when you stop caring, right?
Rachele Mock 9:52
Yes. Yes.
Don Mock 9:52
Being creative, there’s a certain amount of, you’re not birthing a baby by any stretch, but you have created something. And a lot of creatives are kind of inherently insecure. This is what I think is the greatest answer to your problem, right?
Rachele Mock 10:01
And now praise me for it.
Don Mock 10:12
Well, I don’t know that I need to, but it’s like, please like what I like.
Rachele Mock 10:14
Yes.
Don Mock 10:14
There’s a little bit of that, please like. I think that’s just from creative people in general, whether they’re an actor or a writer, like you mentioned on this podcast or whatever. I created this thing.
Rachele Mock 10:25
Right.
Don Mock 10:26
Are you going to like it? You know, that type of thing? Do you feel the same way about it, that I do, right?
Rachele Mock 10:31
Mhm.
Don Mock 10:32
And I think that’s pretty natural and normal.
Rachele Mock 10:34
Yeah.
Don Mock 10:35
You know, and just by the virtue of us talking about it right now, actually is kind of an interesting peek behind the curtain, right? For anybody that might be listening to it.
Rachele Mock 10:42
Yeah. I wonder if there’s other graphic designers out there who listen to podcasts all day, like I do.
Don Mock 10:48
I’m sure their are.
Rachele Mock 10:48
Remember back in the day, when I had my first job? I just liked to listen to talk radio.
Don Mock 10:56
Yeah.
Rachele Mock 10:56
And I introduced you to sports talk.
Don Mock 10:58
I know. I know.
Rachele Mock 10:58
Who would have thought Rachele introduced Don to sports talk?
Don Mock 11:01
Totally weird.
Rachele Mock 11:02
But, these guys were hilarious. I would listen to them in the afternoons.
Don Mock 11:07
Yeah.
Rachele Mock 11:08
After I listened to Imus in the Morning.
Don Mock 11:10
Oh boy.
Rachele Mock 11:11
But, I really enjoy talk, and I really enjoy audiobooks, too. But that’s just part of my process and how I work.
Don Mock 11:21
I’m with you, though on the, if I’m writing I can’t listen to other people speak.
Rachele Mock 11:24
Absolutly not.
Don Mock 11:25
I got to have the music going.
Rachele Mock 11:26
Yeah.
Don Mock 11:26
For the most part, because I don’t like to start and stop. I just roll music all the time. And as we joke, my Spotify, how many hours of you know, it’s like 12 or 14 hours a day of music just rolling, you know?
Rachele Mock 11:41
Yeah.
Don Mock 11:41
But I’ll jump on a call and then obviously have to mute the music or whatnot. But it’s still playing. I mean, I don’t pause it. I just let it go.
Rachele Mock 11:48
Can I tell you a little anecdote?
Don Mock 11:51
Yeah.
Rachele Mock 11:52
So, two things. I thought it was really funny when you were talking about metal the other day with Rob. Well, not the other day. I think it was like 15, 25 podcasts ago.
Don Mock 12:00
Sure.
Rachele Mock 12:00
But, yeah, we don’t listen to metal at home.
Don Mock 12:03
No.
Rachele Mock 12:03
I mean, you will. You’ll be down in the basement tinkering or something and be listening to it. But yeah, it’s not something that is normally at home. We still as a family, we do not listen. I always thought we’d be the parents who constantly had music going.
Don Mock 12:17
But, we don’t have a lot of music going.
Rachele Mock 12:18
I don’t know what’s wrong with us. I mean, anyway. But, our children, our two youngest. They are enthralled with this podcast.
Don Mock 12:27
Sure. Sure.
Rachele Mock 12:28
It’s hysterical, because the 12-15 minutes that this podcast is, is exactly the drive to middle school.
Don Mock 12:35
Yeah.
Rachele Mock 12:35
And your middle child wants to listen every morning. And to the point where we’re going back to initial podcasts.
Don Mock 12:43
Yeah.
Rachele Mock 12:44
And it’s pretty funny. It’s really great to see her.
Don Mock 12:46
Yeah, it’s cool.
Rachele Mock 12:47
You know, lighting up when she hears something or maybe again, learning something.
Don Mock 12:51
Sure. She’s gonna hear this right now. Hello middle child.
Rachele Mock 12:54
I know. So, and then our youngest clued into it too.
Don Mock 12:59
Yeah.
Rachele Mock 12:59
And he was giving us some critique.
Don Mock 13:00
Well, and that’s why we’re doing this. I’m doing it just for you. Just for you, now.
Rachele Mock 13:04
Everything’s for the children.
Don Mock 13:06
Yeah.
Rachele Mock 13:06
So, I thought I’d let you know.That’s a funny thing. And you know, of course your mother-in-law is listening.
Don Mock 13:11
Yeah. Too many family members. We need other people to listen. Please other people listen up.
Rachele Mock 13:15
Yeah. Yeah.
Don Mock 13:16
Alright. Well, hey I think that wraps it up.
Rachele Mock 13:17
Yeah, absolutely.
Don Mock 13:18
For our podcast about podcasts. It was fun. You can find us online at mocktheagency.com, or on the interwebs and then on the socials @mocktheagency, and drop us a line. Thanks everybody.
Rachele Mock 13:29
Bye.
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