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About Don Mock

Is Newspaper Advertising Still Effective

Is Newspaper Advertising Still Effective?

If your last touchpoint with a newspaper was lining your dog crate, you're not alone. Online advertising now dominates the marketing landscape—but here’s the kicker: traditional forms of print advertising,... read more →
  • December 20, 2023
  • Don Mock
  • Articles & Posts
How long do people look at print ads

How Long Do People Look at Print Ads?

You’ve seen it happen—someone flips through a magazine or newspaper and pauses on an ad. But how long does that moment actually last? In today’s screen-dominated world, it’s valid to... read more →
  • December 19, 2023
  • Don Mock
  • Articles & Posts
Will print magazines survive

Will Print Magazines Survive?

We scroll, we swipe, we tap. So it’s fair to ask: will print magazines survive in a world ruled by screens? Despite the rise of digital media and 24/7 content... read more →
  • December 19, 2023
  • Don Mock
  • Articles & Posts
What is the Future of Print Advertising?

What is the Future of Print Advertising?

With the rise of digital media and online advertising, many have questioned whether traditional print ads will survive in today's market. What is the future of print advertising? While it... read more →
  • December 18, 2023
  • Don Mock
  • Articles & Posts
What Are the 5 Parts of a Print Ad

What are the 5 Parts of a Print Ad?

Designing a great print ad isn’t just about making it look good—it’s about making it work. The five parts of a print ad are the headline, visuals, body copy, call-to-action... read more →
  • December 17, 2023
  • Don Mock
  • Articles & Posts
What are the 5 Golden Rules of Advertising

What are the 5 Golden Rules of Advertising?

Whether you are using print advertising, social media, or cold calling, you need strategies that work What are the 5 golden rules of advertising? Have a strong headline. Emphasize Benefits.... read more →
  • December 17, 2023
  • Don Mock
  • Articles & Posts
How Do Print Publications Make Money

How Do Print Publications Make Money?

In a world of endless scrolling and screen fatigue, it’s fair to ask—how the heck are print publications still making money? Turns out, they’re not just surviving. Many are thriving.... read more →
  • December 16, 2023
  • Don Mock
  • Articles & Posts
Will print newspapers survive in this digital era

Will Print Newspapers Survive in This Digital Era?

The digital age. Information flows freely at the click of a button. Will print newspaper survive in this digital era? No, there's no way solely print newspapers will be able... read more →
  • December 16, 2023
  • Don Mock
  • Articles & Posts
Is a Billboard a Print Ad?

Is a Billboard a Print Ad?

Print ads are a tried and tested method for reaching a wide audience. Is a billboard a print ad? Technically, yes. While not your traditional newspaper article, billboards ARE printed... read more →
  • December 15, 2023
  • Don Mock
  • Articles & Posts
MOCK, the podcast - cover art

Ep. 102 – B2B vs. B2C Marketing Strategies

Episode Transcript Don Mock 0:19Episode 102, we're back Rob. Rob Broadfoot 0:21We're back, back in business. Don Mock... read more →
  • December 15, 2023
  • Don Mock
  • MOCK, the podcast
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