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Working with a Graphic Designer

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Working with a Graphic Designer Have you considered working with a graphic designer? When working with a graphic designer, share your project goals, ideas, and feedback early so you're on the same page. Working with a graphic design agency near North Tuxedo Park or nearby in Atlanta can bring your ideas to life in ways you’ve never imagined. Let’s explore how to get the most from this creative partnership while staying true to your vision. What Should You Prepare Before Working with a Graphic Designer? When you start... read more →

Chick-fil-A’s “Eat Mor Chikin” Ads

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If you’ve ever wondered how a simple idea can transform an entire brand, Chick-fil-A’s “Eat Mor Chikin” ads prove that clever marketing can outshine even the biggest budgets. Picture this: You’re a marketing director trying to find a way to stand out in an industry where everyone is shouting about value meals and combo deals. Your team is juggling deadlines, approval cycles, and endless revisions. You need campaigns that not only stick but feel effortless to your audience. That’s exactly what these famous TV ads in Atlanta achieved—and why they’re still worth studying decades later. Chick-fil-A didn’t have to outspend... read more →

What Do Advertising Agencies Look For?

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What Do Advertising Agencies Look For? When it comes to choosing partners, advertising agencies may know what works and what doesn’t. If you’re a business in Pine Hills wondering how to get the most out of your relationship with an agency, understanding their criteria is a great start. In simple terms, advertising agencies look for clients with clear goals, a strong brand identity, and a realistic budget. These factors help agencies create campaigns that not only reach the right people but also make an impact. Why Clear Objectives... read more →

Chick-fil-A Billboards

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If you’re a marketing director feeling stuck with campaigns that just blend into the background, you’re not alone. Maybe you’re frustrated by ads that don’t move the needle. Or tired of fighting for budget approvals on campaigns that nobody remembers. You want to make something that sticks—something that your audience sees on the way to work and talks about when they get home. Chick-fil-A’s billboards are a masterclass in exactly that. Their iconic “Eat Mor Chikin” campaign didn’t just sell sandwiches. It transformed the landscape of fast-food advertising and proved that a simple, funny idea—executed with clarity—can make an entire... read more →

Ep. 128 – Airbnb Advertising

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Episode Transcript Don Mock 0:19All right. Episode 128, Robert, we're back, you were quick on the music trigger Finger there too. I was like, let's go. 321, but, like, mute, like, immediate. It's like, the phone that doesn't ring, yeah, somebody's just immediately there. It's like, Oh, it wasn't even, like, I didn't even hear it rings. Rob Broadfoot 0:35Well, I don't have, I don't have time to lounge today. We gotta, we gotta be efficient. Don Mock 0:40Yeah, we got, we got things to do. We're busy, busy, busy. All right? Episode 128 thought we haven't done one of... read more →

Integrating Graphic Design

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Integrating graphic design into your business strategy can really change how people see your brand and interact with it. By adding professional design elements, businesses can look better, communicate more clearly, and get better results. At MOCK, the agency, we're all about integrating graphic design to benefit our clients. In this article, we’ll dive into the benefits of using graphic design, share some success stories, and point out key design elements you shouldn't miss. What are the Benefits of Integrating Graphic Design into a Business Strategy? Using graphic design in your business strategy has a lot of perks. First off,... read more →

Great TV Ads in Atlanta

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Creating great TV ads in Atlanta is a mix of art, strategy, and understanding the local as well as national market. Graphic design plays a pivotal role in crafting visually compelling and effective ads. A great TV ad can significantly boost your brand's visibility and drive sales. That's why, when we're hired for creating a commercial, our team at MOCK, the agency gets right to work. But what makes a TV ad successful in Atlanta? Let's explore the key elements and costs associated with creating memorable TV ads in this vibrant city. What Makes a TV Ad Successful in Atlanta? ... read more →

Atlanta Sports Branding

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Graphic design in Atlanta plays a big part in the city's sports branding, especially with iconic spots like Mercedes-Benz Stadium at the heart of fan excitement. Everybody has their favorite team. At MOCK, the agency, for example, we LOVE Atlanta United. Atlanta sports branding really helps Atlanta teams shape unique identities, connect with their audience, and keep fans loyal. So, what is sports branding, and why is it important for Atlanta teams? What is sports branding, and why is it important for Atlanta teams? Sports branding is all about creating a unique image and identity for a sports team. It... read more →

Great Atlanta Billboard Designs

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Creating great Atlanta billboard designs means blending creativity with strategic thinking. Graphic design is key in this process. When a billboard has good design, the message both catches the eye and connects with the audience. Let's dive into what makes billboard designs effective in Atlanta and look at some successful examples. What Are Some Examples of Successful Billboard Designs in Atlanta? Atlanta has some really cool and impactful billboards. One standout example is Nick's Swedish Ice Cream. Nick's Ice Cream billboards in Atlanta are a prime example of how humor and clever wordplay can make a brand unforgettable. With slogans... read more →

Ep. 127 – The Future of AI on the Creative Industry

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Episode Transcript Don Mock 0:00All right, episode 127 we're back Rob Rob Broadfoot 0:22127 it feels like we, it feels like we just did 126 Don Mock 0:27It feels like that Yeah, yeah. Rob Broadfoot 0:30it's like almost no time has passed since we did 126 Don Mock 0:34I know it's, it does feel like these things are coming faster and more furious. You know, I have never seen a single faster and Furious movie. Does that make me less culturally pop, relevant, or whatever Rob Broadfoot 0:45I mean, well, it is weird Don Mock 0:46Fast and Furious, because there's... read more →