Episode Transcript
Don Mock 0:19
All right, Rob episode 65. We’re back.
Rob Broadfoot 0:21
- We’re back.
Don Mock 0:22
Yep. All right, so recently my oldest came back from an overseas trip to London. I asked her, on the way back, to load up with candy bars. All right, fill up that carry on, check bag, whatever. Nooks and crannies, shove as many candy bars as you can in. I am a sucker for the Cadbury Crunchy. It’s like a honeycomb kind of candy bar. I know you can buy things off of Amazon. I mean, you’re looking at me like-
Rob Broadfoot 0:52
That’s where I was going with it.
Don Mock 0:52
I feel like- it’s probably BS- okay, but I feel like it’s more authentic when it when it comes from a English convenience store, put on a bag, and then flown across the Atlantic back to Atlanta.
It’s like a Mexican Coca Cola in better in Tiajuana.
Versus here, even though it’s the real sugar and whatnot?
Rob Broadfoot 1:15
Yep.
Don Mock 1:15
Yeah, Okay. I’m okay with that. Hey branding matters. Private label, whatever. I know you can buy Crunchies on Amazon. They even have like crunchy spread, which sounds horrible. Like Nutella, made of a candy bar.
Rob Broadfoot 1:28
Fluffernutter?
Don Mock 1:29
Yeah, it’s that kind of stuff. So it was like, Hey, I think it was you know, $200 worth of candy bars or something like that, that was shoved into carry on.
Rob Broadfoot 1:36
Was she successful?
Don Mock 1:37
She did. She brought back a ton. She brought a ton of Crunchies, all sorts of other interesting English candy bars I’m not familiar with. Whisps.
Rob Broadfoot 1:45
Have you been eating them?
Don Mock 1:46
I’ve been slowly working my way through, as little treats here and there.
Rob Broadfoot 1:51
One a day?
Don Mock 1:51
No, no, no, no, no. I mean, we’re talking maybe one or two a week at max. So anyway, the point being is, I thought it could be funny to talk about candy. Candy advertising and any stories related to candy. What’s our favorite candy bar? All that good stuff. You know what I mean? Desert island candy bar, you can only eat one the rest of your life, that sort of stuff. So candy bars. Any thoughts around candy advertising? Or branding or anything?
Rob Broadfoot 2:19
Yeah, I think I’ll start with an anecdote. How bout that?
Don Mock 2:22
I love it.
Rob Broadfoot 2:24
So many, many moons ago, when I was at Portfolio Center. So this would have been-
Don Mock 2:30
Here in town?
Rob Broadfoot 2:31
Yeah, here in town.
Don Mock 2:34
Gosh, I guess are they still around? PC is still around?
Rob Broadfoot 2:36
Now it’s Creative Circus. Right? Isn’t it? I think they merged.
Don Mock 2:41
They did? I thought Creative Circus shut down.
Rob Broadfoot 2:44
Maybe it’s Miami Ad School, then?
Don Mock 2:47
We need to keep up with all this stuff in the world.
Rob Broadfoot 2:48
I think they all merged in some form or fashion. Anyway.
Don Mock 2:52
One of our old interns went to Portfolio Center.
Rob Broadfoot 2:54
So I was at Portfolio Center. This would have been late 90s. Very, very late 90s, ’99. I was working, at the time, as a valet, up at the Westin.
Don Mock 3:07
Okay.
Rob Broadfoot 3:08
Just north of the city at the top of the perimeter. So it was a valet there.
Don Mock 3:14
Parking cars.
Rob Broadfoot 3:15
Parking cars, while going to school. Up one day rolls a limo and a bunch of guys get out, and they’ve got a portfolio. An old school, big, oversized portfolio.
Don Mock 3:29
Double handle with a big zipper that goes all the way around? Just like how we used to roll.
Rob Broadfoot 3:32
So we had to- and we were storing their luggage. Hey, we need to store this back behind, whatever else.
Don Mock 3:40
I have no idea where this is going. This is interesting.
Rob Broadfoot 3:42
Yeah. So I stored their luggage, took it all in the back room or whatever else. Then later that night, I was like, I’m in advertising. I knew there was something in that portfolio. Admittedly, I went and peeked.
Don Mock 3:54
Did you crack in?
Rob Broadfoot 3:54
Yeah, cracked in.
Don Mock 3:55
You unzipped it.
Rob Broadfoot 3:56
I unzipped it.
Don Mock 3:56
It wasn’t locked or anything. Those things don’t have locks.
Rob Broadfoot 3:58
They don’t have locks. So I unzipped it, and looked in and, as it turns out, it was the good folks from GSD&M were in town to pitch Chupa Chups.
Don Mock 4:04
Chupa Chups.
Rob Broadfoot 4:11
The lollipops. So it was all the pitch creative for Chupa Chups.
Don Mock 4:16
Dude, that’s awesome.
Rob Broadfoot 4:17
Isn’t that wild?
Don Mock 4:18
That’s so random.
Rob Broadfoot 4:19
I’m in the back luggage room going through their boards. Apologies. But going through their boards and looking at the ads, that they were going to pitch in Chupa Chups.
Don Mock 4:29
Now random question. We’re talking late ’90s Are we still in marker comps? Are we digital comps? Are we black and white comps? What do you remember?
Rob Broadfoot 4:36
We’re digital comps.
Don Mock 4:37
Digital comps, okay.
Rob Broadfoot 4:38
I mean, it was it was pretty far done. They were pretty complete.
Don Mock 4:41
Mounted on boards?
Rob Broadfoot 4:43
Mounted on foamcore.
Don Mock 4:44
Wow, old school.
Rob Broadfoot 4:45
No, not foamcore by that thin little blackboard. Heavier thin ones.
Don Mock 4:49
Yeah. Used to do that back in the day, too.
Rob Broadfoot 4:51
The obvious question is, did they win the business? I don’t even know. I feel like I should look that up and find out.
Don Mock 4:57
Yeah, I was thinking that but I do want to ask because again, we didn’t know.
Rob Broadfoot 5:00
I just remember it being like… I don’t remember the ads specifically. But I remember sitting there, going through them and just thinking it was the coolest thing. And GSD&M does great work.
Don Mock 5:10
Fantastic work.
Rob Broadfoot 5:11
That was a cool anecdote. Anyway, candy advertising.
Don Mock 5:12
Yeah, well, Chupa Chups. One of my oldest friends- I’m trying to think when I met Josh- in the second grade? Second grade, elementary school out in California. Grew up, got into a lot of voiceover work as an actor.
Rob Broadfoot 5:34
Theater.
Don Mock 5:35
All that good stuff. He- funny enough, you mentioned Chupa Chups. He was the official voice of Chupa Chups. They’re radio ads. I want to say for like a year or two. He was living up in New York. We both have random Chupa Chups. I should call Josh and ask him what the deal is on that. How long that campaign ran.
Rob Broadfoot 5:54
Have you ever eaten a Chupa Chup?
Don Mock 5:56
I mean, not in years. I will say, I am more exposed to Dum Dums and Blow Pops, than I am to Chupa Chups. Thoughts on Chupa Chups? It’s fun to say.
Rob Broadfoot 6:07
It’s fun to say. But I agree. I have much more experience with the Blow Pop and the Dum Dum.
Don Mock 6:13
Dum Dum seem to be… well, we both have kids. Dum Dum seemed to be the little lollipop of choice of the pediatricians.
Rob Broadfoot 6:17
Lollipop choice at the pediatrician.
Don Mock 6:22
For the past 19 years.
Rob Broadfoot 6:24
Blow Pop, they’ve taken on a lot. I mean, it’s just too much. It’s big.
Don Mock 6:29
The crunch. I’m telling you that that immediate crunch factor when you get the crunch and the gum and all that stuff.
Rob Broadfoot 6:38
I would suck that thing and the gum was removed.
Don Mock 6:42
No!
Rob Broadfoot 6:43
Absolutely.
Don Mock 6:43
No. Everybody gets to a certain point. Just like a Tootsie Roll, Tootsie Pop thing or whatever.
Rob Broadfoot 6:47
No, no, no.
Don Mock 6:48
There’s a great old ad. How many licks does it take to get to the center of a Tootsie Pop?
Rob Broadfoot 6:52
Oh, yeah.
Don Mock 6:53
I mean, classic.
Rob Broadfoot 6:55
Not a good candy.
Don Mock 6:57
No. I’m gonna go out on a limb and say, arguably, one of the most disappointing Halloween stops, is when you get the Tootsie Roll in your halloween bag. You know what I mean?
Rob Broadfoot 7:10
The pop or the candy?
Don Mock 7:12
Either, anything Tootsie related.
Rob Broadfoot 7:14
I like the candy.
Don Mock 7:15
Really?
Rob Broadfoot 7:15
Yeah.
Don Mock 7:16
Okay. Better than the pop.
Rob Broadfoot 7:18
Better than the pop.
Don Mock 7:19
But, that classic, old, illustrated commercial, with the owl up the tree? And the kid. Ask the question. The kid does 1-2-3 Crunch. It takes three. So I feel like that commercial’s been around for- gosh- 30 years, if not longer.
Rob Broadfoot 7:35
Is it still running?
Don Mock 7:36
I would assume so. I don’t know.
Rob Broadfoot 7:38
My favorite, I think candy advertising that comes to mind, for me, that I really enjoy are the Reese’s. The Reese’s Ads.
Don Mock 7:48
The current ones?
Rob Broadfoot 7:49
The current ones, where it’s just Boom, on a field of orange. They just do funny, random… it’s so quirky.
Don Mock 7:56
Not sorry.
Rob Broadfoot 7:57
Yeah, it’s so quirky.
Don Mock 7:59
I like- what’s the name of the voiceover actor guy? Why am I spacing right now? He’s he does Lego masters. Will Arnett.
Will Arnett.
Will Arnett does all the V.O. for it. Then it’s is unapologetically chocolate and whatever, and it’s “not sorry.”
Rob Broadfoot 8:15
They always do fun ones around Halloween, and all that kind of good stuff. That’s good, but Twix advertising is pretty good, too.
Don Mock 8:21
Yes.
Rob Broadfoot 8:21
Where it’s like one side. Which one are you gonna eat first?
Don Mock 8:24
The left or the right?
Rob Broadfoot 8:25
The left of the right? Pretty fun.
Don Mock 8:26
I would agree with that.
Rob Broadfoot 8:27
Twix is a solid bar.
Don Mock 8:28
Twix is a solid candy bar. It always has been a solid candy bar. It’s funny enough. I don’t find myself eating a lot of Twix anymore. But I would say it’s definitely Top Five candy bar for me.
Rob Broadfoot 8:37
I’m a sucker for the grocery store and the candy right by the conveyor belt.
Don Mock 8:41
Are you really?
Rob Broadfoot 8:42
I’ll turn around in a second, grab a bar.
Don Mock 8:44
I can’t-
Rob Broadfoot 8:44
I did that the other day. I told you, with a milk classic Hershey’s chocolate.
Don Mock 8:48
You got a classic HERSHEY’s Bar.
Rob Broadfoot 8:49
Delicious.
Don Mock 8:50
So bizarre. Not even like the almonds, or the peanuts. Nothing, just classic. The only time we get that is for s’mores. You know? Inevitably, it’s time to have s’mores, and the kids have raided the pantry. Now there’s no chocolate bars. It’s super depressing.
Rob Broadfoot 9:04
I’m not a big s’mores fan.
Don Mock 9:06
I’ve got a beard. So I’m in for one. Then it’s like, Okay, I need to go wash up here. Here’s molden marshmallow all over the place. But, I would say another classic… so Tootsie Roll is a classic ad that’s been around forever. The Tootsie Pop, excuse me. I’m gonna say the Cadbury creme egg.
Rob Broadfoot 9:23
Ugh!
Don Mock 9:23
That is, I feel like, 10 lifetimes worth of sugar, in one little thing. It’s such a strange composition. But that ad, of everybody auditioning to be the new Easter Bunny. It’s the lion with the ears on, all the different things. That ad’s been around forever. I don’t understand why that has never been updated. They just keep using that same- dude that has been running since like the ’80s at least. It’s crazy!
Rob Broadfoot 9:51
Speaking of old ads that have run forever. This one just popped into my head.
Don Mock 9:54
Okay, hit me.
Rob Broadfoot 9:55
Hershey’s kiss, holiday.
Don Mock 9:57
Oh my god. I wrote that down.
Rob Broadfoot 9:58
With the dingdong.
Don Mock 9:59
Hershey songbells.
Rob Broadfoot 10:00
Hershey’s songbells is a great ad.
Don Mock 10:02
That still is a good one.
Rob Broadfoot 10:03
Super simple.
Don Mock 10:04
Super simple.
Rob Broadfoot 10:04
Timeless.
Don Mock 10:05
I do wish that they would update that a little bit with CGI and make it… that’s pre-HD, pre-everything.
Rob Broadfoot 10:11
See, I kind of like that they keep it old school.
Don Mock 10:13
There’s a great line at the end that I’m totally spacing on. It’s something about ringing in the holidays or something like that. I don’t remember the line, I just remember the-
Rob Broadfoot 10:21
It’s a great ad. It’s a nice, simple little…
Don Mock 10:23
I only wrote down three things- the cream eggs, the Hershey’s song bells, which you’ve just picked up on, and then Crunchies.
Rob Broadfoot 10:29
I think that Easter candy, in general, is disgusting.
Don Mock 10:34
Peeps?
Rob Broadfoot 10:35
Peeps are gross.
Don Mock 10:36
Yeah, I’m not a Peep fan, either.
Rob Broadfoot 10:37
Cadbury eggs are gross.
Don Mock 10:39
Dude, absolutely incorrect. The Cadbury-
Rob Broadfoot 10:42
Chocolate bunnies aren’t gross.
Don Mock 10:44
The hollow chocolate bunnies are disgusting, because the chocolate’s bad. However the Cadbury Robin Eggs, absolutely delicious.
Rob Broadfoot 10:51
No.
Don Mock 10:51
It’s that delicious Cadbury milk chocolate.
Rob Broadfoot 10:53
That’s not true.
Don Mock 10:54
You’re not a Cadbury chocolate guy? That’s why I love Crunches so much. Oh my god, it’s so delicious.
Candy corn?
Well, that’s not Easter.
Rob Broadfoot 10:58
Is that the world’s worst candy?
Don Mock 11:00
Well, apologies to everybody who’s going to listen to this. Candy corn is the one thing that I got sick on as a kid, where I ate too much of it, and then up it came. The smell of candy corn sends me back to being six years old and nauseous and not feeling… I cannot eat candy corn. I can’t look at it. I can’t smell it. It’s an abomination.
Rob Broadfoot 11:24
It’s a horrible shape. A horrible color scheme.
Don Mock 11:26
It’s an abomination.
Rob Broadfoot 11:27
Everything about it, it’s unattractive.
Don Mock 11:29
I’m not a fan.
Rob Broadfoot 11:30
It’s too sweet and disgusting.
Don Mock 11:33
Dhifting the gears then, what’s your top candy bar? What’s your “I’m trapped on a desert island. I’m eating one candy bar for the rest of my life. What’s it going to be?” Then we can do what’s two and three things like that.
Rob Broadfoot 11:43
I don’t know, dude. There’s a big part of me, in my heart.
Don Mock 11:49
Oh boy.
Rob Broadfoot 11:49
That says I would go with the classic Hershey’s milk chocolate.
Don Mock 11:53
Really? Just straight up Hershey’s chocolate.
Rob Broadfoot 11:55
It’s been good since I was two. I mean, it doesn’t change. I can count on it. It’s reliable. You can make it last.
Don Mock 12:03
Trusty dusty. You can even break it into those little squares that comes in. Just have it one little square at a time.
Rob Broadfoot 12:09
You can? You should! That’s how it’s supposed to be eaten. and there’s no chewing. You can’t chew it, either.
Don Mock 12:14
You Just let it melt on in there?
Rob Broadfoot 12:14
Oh, yeah.
Don Mock 12:16
Yeah, that is pretty good. That is pretty good.
Rob Broadfoot 12:18
So if I had to pick one, that would probably be my desert island candy bar.
Don Mock 12:21
Okay, what’s your backup then? What’s your top five, I guess?
Rob Broadfoot 12:25
All right, Top Five, in no particular order. Twix is up there.
Don Mock 12:29
Definitely.
Rob Broadfoot 12:30
Twix is breaking the top five.
Don Mock 12:31
With you on that one.
Rob Broadfoot 12:32
100 grand is breaking the top five.
Don Mock 12:35
That is a strong choice.
Rob Broadfoot 12:37
It’s a good bar.
Don Mock 12:38
It is.
Rob Broadfoot 12:40
Camarel and krispies in there.
Don Mock 12:41
Well, it’s like a Nestle Crunch kind of thing, going around. The rice crispy crunchy thing.
Rob Broadfoot 12:45
Yeah, it’s got the little Krispies. That’s a good bar.
Don Mock 12:45
100 Grand. Deelish.
Rob Broadfoot 12:45
You know, I’m actually a fan of the Score bar.
Don Mock 12:50
I’m okay with that.
Rob Broadfoot 12:50
The toffee situation. I’m pretty good with the Score bar.
Don Mock 12:58
We’re showing our age. I mean those are those are like ’80s, ’90s candy bars.
Rob Broadfoot 13:02
Well my next was going to be Rolos. So yeah, right in that sweet spot. Rolo’s were great.
Don Mock 13:08
You better not hit me with Red Vines or this podcast is over.
Rob Broadfoot 13:13
I don’t know that Rella would make the Top Five, but I did enjoy a thing of Rolos. It was so different. It was just a unique shape.
Don Mock 13:20
Well, and it’s a candy bar, that’s actually like 10 different things. It’s 10 different little individual pieces, which is fun. What about Reese’s?
Rob Broadfoot 13:27
Reese’s is good. Reese’s is good, but unlike the Hershey milk chocolate, Reese’s has some consistency issues.
Don Mock 13:38
Really?
Rob Broadfoot 13:39
Yeah. I mean, if you get a Reese’s that’s been on the shelf for too long. It can be too chalky.
Really?
Oh, yeah.
Don Mock 13:44
It’s interesting. I’ve never a problem.
Rob Broadfoot 13:45
There’s a little bit of a gamble, a little roll-of-the-dice when you get the Reese’s, which I’m okay with.
Don Mock 13:51
It’s worth the gamble.
Rob Broadfoot 13:52
Yeah, because if you hit a good one, goldmine.
Don Mock 13:55
Okay, so it’s Hershey’s, just traditional Hershey’s, 100 Grand, Score. Give me two more. Twix. What’s the last one?
Rob Broadfoot 14:03
Oh, man. Now I got Reese’s on my mind, the peanut butter and chocolate.
Don Mock 14:09
Or the Rolo.
Rob Broadfoot 14:11
No Rolo. I’ll put Reese’s in, for the peanut butter factor. Just to bring in a little bit of peanut butter, round at the Top Five.
Don Mock 14:17
Got it.
Rob Broadfoot 14:18
What about you?
Don Mock 14:19
All right, I’m gonna go- you’re not going to like this- this is the unpopular opinion.
Rob Broadfoot 14:24
If you say Almond Joy, I’m gonna slap you.
Don Mock 14:26
Mounds. I’m going to do Take 5 as my number one. Now Take 5 was always its own thing. Nobody knew what it was. Delicious candy bar, but it has been rebranded recently. Reese’s Take 5.
Rob Broadfoot 14:41
Oh, really?
Don Mock 14:42
It is a- not dissimilar to the 100 Grand- where there are two pieces in the wrapper. It’s the same thing. You get two of them. All right. It is a pretzel base, but a rectangular pretzel. Peanut butter is in there. It’s got caramel and it’s got chocolate. It’s very strange.
Rob Broadfoot 15:03
I mean, it sounds like a decent competition. The pretzel, I’m a little…
Don Mock 15:07
You get a little bit of the salty, sweet thing going on. So I’m going to say, Take Five is definitely my number one. That’s my desert island, if I got to pick one.
Rob Broadfoot 15:12
Wow.
Don Mock 15:13
Yeah, Take 5, it’s delicious. Absolutely love it.
Rob Broadfoot 15:15
Wow.
Don Mock 15:17
I’ll throw Twix, in no particular order. Then after that. I definitely will go Twix. I’m a sucker for old-fashioned, standard Snickers. Dude, Snickers is delicious.
Rob Broadfoot 15:27
They’ve had great ads. They’ve had great ad campaigns.
Don Mock 15:30
Oh, yeah. Fantastic. Bringing it back home again. It’s, you’re not yourself when you’re hungry.
Rob Broadfoot 15:35
You’re not yourself when you’re hugry. That was a great campaign.
Don Mock 15:37
Well, they had a lot of great cameos in there, too. I feel like Betty White might have been in one or something. There’s some great commercial ads for Snickers.
Rob Broadfoot 15:46
Snickers is a good bar. I don’t know, the peanut thing kind of throws me off.
Don Mock 15:50
Well, it’s Just for the crunch factor. So all right. Do you like M&Ms or peanut M&Ms? Get to pick one of those.
Rob Broadfoot 15:56
I love both of them.
Don Mock 15:58
You just said you don’t like peanuts, but now you’re going peanut M&Ms. Peanut M&Ms are way better than regular M&Ms. Way better. Because if you’re gonna eat just chocolate, go with the Hershey’s. Don’t give me this candy-coated malarky.
Rob Broadfoot 16:09
I don’t know, I liked the hard shell. I think, if I had to pick between- my dad’s gonna hate this- I would go with the originals. If I could only eat one peanut or I’m sorry, one M&M for the rest of my life, I think I’d go with the classic
Don Mock 16:21
Problem with M&Ms now, is there’s like 100 different varieties, and not all of them are worth the time.
Rob Broadfoot 16:27
Some of them have peanut butter. No, no, you either gotta go yellow or dark brown.
Don Mock 16:32
All right. So I’m going, What did I say? Take 5, Snickers, Twix. I’ll throw Reese’s in there, I guess. Then I gotta put Crunchy in there.
Rob Broadfoot 16:42
And then Crunchy in there.
Don Mock 16:42
I’ve got the peanut butter thing, I guess going. I definitely like the peanut butter and chocolate. It’s a great combo. I’m telling you, you know what’s delicious?
Rob Broadfoot 16:43
No Charleston Chew?
Don Mock 16:45
I do love Charleston Chew, actually.
I haven’t had one of those in…
Dude. CVS has the Charleston Chew box of minis. Because the problem with Charleston Chew is that it’s this obnoxiously long-
Rob Broadfoot 17:05
It’s like this top Toblerone. The thing’s like 18 inches.
Don Mock 17:10
So you get the Charleston Chew minis, and they’re like an inch long and maybe a quarter of an inch wide.
Rob Broadfoot 17:16
I don’t even remember what a Charleston Chew is it like a taffy it’s
Don Mock 17:18
It’s a white, taffyish kind of thing. A nougatty, taffy thing, covered in chocolates. It’s delicious.
Rob Broadfoot 17:18
Is it like a white Tootsie Roll?
Don Mock 17:23
No, because it’s covered. It’s a thing covered in chocolate.
Rob Broadfoot 17:29
It’s covered in chocolate.
Don Mock 17:31
It’s its own.
Rob Broadfoot 17:32
What about a Zero?
Don Mock 17:34
Not super familiar with those.
Rob Broadfoot 17:36
It’s like a silver packaging.
Don Mock 17:37
Is that what we ate, when we went to Green River. Remember when we were in Wyoming, and we stopped at that weird gas station, and one of our clients, the come and go?
Rob Broadfoot 17:46
The come and go.
Don Mock 17:47
One of our clients got us candy bars. Those were like Abba Dabbas or something. Were those Zero bars? What were those?
Rob Broadfoot 17:53
I don’t think it was a Zero bar, but I don’t really remember.
Don Mock 17:57
Man, that was a strange… anyway. All right, candy.
Rob Broadfoot 18:04
Okay, last question.
Don Mock 18:05
Yeah.
Rob Broadfoot 18:06
Halloween.
Don Mock 18:07
Yeah.
Rob Broadfoot 18:09
What does your family, what do you give out? What are you doing?
Don Mock 18:15
We started this many, many years ago. Now, unfortunately, the public has come to expect it. We are the full-size candy bar. My wife always wanted to be the full-size candy bar house.
Rob Broadfoot 18:26
Wow.
Don Mock 18:26
So years ago, I believe it was a Costco run. Whatever Costco had, so it was probably the Hershey’s mix of whatever. That type of thing. So we’ll probably have five or six different types of candy bars. I mean, we’ll definitely have Reese’s.
Rob Broadfoot 18:41
But the full bar?
Don Mock 18:42
But it’s a full bar. We spend way too much money to give all these kids candy bars. But everybody just gets one, because it’s a candy bar. And we definitely do not do the, “hey please take one,” and l eave the basket.
Rob Broadfoot 18:54
No, you can’t do that.
Don Mock 18:55
No, you’ve got to ring the doorbell. You’ve got to say trick or treat. I’m, unfortunately, the one that… I’m not allowed to give out the candy anymore, because I was being too sassy and too Sassafrassy with kids, maybe not dressed up or or not saying Trick or treat.
Rob Broadfoot 19:09
Not saying trick or treat. You don’t have a costume. Okay, what if you have just a –
Don Mock 19:15
I used to take the kids out to go trick or treating. I’ll be running, roaming around the neighborhood.
Rob Broadfoot 19:19
What if you have you have just a lame mask? And you clearly didn’t put any effort into it?
Don Mock 19:26
I mean, I’d give him I give him a candy bar. I hate to say it. At least there’s a mask there.
Rob Broadfoot 19:30
We just go reliable. I mean we just go reliable, with the small… it’s the small ones but the pack, where it’s the variety pack. The Twix. The single Reese’s.
Don Mock 19:39
Three Musketeers is on there?
Rob Broadfoot 19:40
I don’t do the Three Musketeers.
Don Mock 19:42
Milky way?
Rob Broadfoot 19:42
Milky Way. I think it’s Milky Way, Twix, and Reese’s.
Don Mock 19:46
Milky Way is just a stripped down Snickers. I mean, it’s just a Snickers with half the ingredients. So that’s what you guys do at your house.
Rob Broadfoot 19:55
But Halloween for me is all about scaring kids.
Don Mock 19:57
You’ve got the whole setup.
Rob Broadfoot 19:59
Oh yeah.
Don Mock 20:00
Do you have smoke machines?
Rob Broadfoot 20:01
Yeah, there’s a remote-controll fog machine. We have all kinds of animatronics.
Don Mock 20:06
Like motion sensored animatronics, right? You walk by and things are ahhh!
Rob Broadfoot 20:11
So, Ian, my stepson is a Halloween maniac. He and I get way into it and spend way too much money on animatronics.
Don Mock 20:19
It’s fun. Nothing beats the hand coming out of the candy receptacle. So you’re reaching out and boom, the hand comes out and gets you. That’s a good one. That’s a classic.
Rob Broadfoot 20:29
You walk up the walkway, and there’s a dog. There’s a dog house and smoke and fog all around in. Then you walk by, it trips a sensor and this Cujo-looking dog comes flying out of the door.
Don Mock 20:42
Like spring-loaded or whatever? Oh, my word.
Rob Broadfoot 20:45
It comes flying out. That’s my favorite, when kids-
Don Mock 20:47
Just scares the hell out of kids.
Rob Broadfoot 20:48
just go into tears. That’s a win for me.
Don Mock 20:51
Oh, man.
Rob Broadfoot 20:53
But I’m good. I always go out. Hey, it’s…
Don Mock 20:57
I mean, it’s Halloween.
Rob Broadfoot 20:57
You get an extra piece of candy if you cry.
Don Mock 20:59
Yeah, for sure. For sure. So, all right, well, that’s a random little trip on candy bars. But I think it’s fun. Candy is a fun little part of our world. I think it’s fun. Lots of different types of candy bar advertising, obviously, Tootsie we mentioned. But Snickers, very much an adult-style set of advertising. That’s not for kids, necessarily. I mean, kids eat it, of course.
Rob Broadfoot 21:19
It’s for the people that grew up with it.
Don Mock 21:22
Yeah, for sure. Which is-
Rob Broadfoot 21:23
We’re old now.
Don Mock 21:25
Should everybody tell us what type of candy they like?
Rob Broadfoot 21:27
Yeah, absolutely.
Don Mock 21:28
Where can they do this?
Or just send us candy? We’ll take a packege. Just send us candy.
We will review candy, if you send it to us. We’ll do candy reviews.
Rob Broadfoot 21:38
You can find us online, of course, at mocktheagency.com or on any of the socials @mocktheagency. We look forward to talking with you next time.
Don Mock 21:47
All right, thanks everybody.
Rob Broadfoot 22:04
Bye.
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