How to Get a Billboard in Atlanta

Outdoor advertising remains one of the most effective ways to capture attention and drive engagement.

But how to get a billboard in Atlanta?

To secure a billboard in Atlanta, you need to understand the process, contact the right companies, and choose the right type of billboard for your needs.

In this article, we’ll guide you through the steps to make your billboard campaign a success.

How Do I Contact a Billboard Company in Atlanta?

Contacting a billboard company in Atlanta is a first step in launching your outdoor advertising campaign.

To start, research reputable billboard companies that operate within Atlanta.

You can find this information through a simple online search or by asking for recommendations from local businesses that have utilized billboard advertising.

MOCK and other agencies can help you navigate this arena as well and connect you with a good company.

Steps to Contacting a Billboard Company:

Research and List Companies: Make a list of potential billboard companies in Atlanta. Look for companies with positive reviews and a strong portfolio.
Initial Inquiry: Visit their websites and fill out contact forms or call their customer service numbers to inquire about availability, pricing, and locations.
Schedule a Consultation: Arrange a meeting or call to discuss your specific needs, target audience, and campaign goals.
Request a Proposal: Ask for a detailed proposal that includes cost estimates, available billboard locations, and campaign duration options.

Working with an experienced agency like MOCK, the agency can simplify this process.

Our team can help you navigate the local market and connect you with the best billboard providers.

How Long Does It Take to Get a Billboard Ad Up in Atlanta?

The timeline for getting a billboard ad up in Atlanta can vary depending on several factors, including the availability of billboard space, the complexity of your ad design, and the time it takes to secure the necessary permits.

Typical Timeline

Here’s what you can expect:

Initial Inquiry to Agreement: 1-2 weeks.
Design and Approval: 1-3 weeks.
Production and Installation: 2-4 weeks.

Factors Influencing Timeline

Availability: High-demand locations may have a waiting list. Securing a spot in a prime area might take longer.
Design Complexity: If your ad design is intricate, it may take more time to create and approve.
Permits: Obtaining permits from the city can add extra time. Assure you or your agency handles this step efficiently.
Production: Once approved, the production of the billboard (printing for static, or programming for digital) can take a few weeks.
Installation: The actual installation is usually quick, often completed within a few days.

Planning ahead and working with an experienced agency can help streamline this process and keep your ad goes live on schedule.

What Are the Different Types of Billboards Available in Atlanta?

Atlanta offers a variety of billboard types to suit different advertising needs and budgets.

Understanding these options can help you choose the most effective format for your campaign.

Types of Billboards

There are several differennt types. Here’s a quick rundown:

Static Billboards: Traditional billboards that display a single image. They are cost-effective and ideal for long-term campaigns.
Digital Billboards: These billboards can display multiple ads in rotation and allow for dynamic, changing content. They are more expensive but offer greater flexibility.
Mobile Billboards: Mounted on trucks or trailers, these billboards can move around the city, targeting specific areas and events.
Interactive Billboards: Equipped with technologies like QR codes or touch screens, these billboards engage viewers directly.
3D Billboards: Incorporating three-dimensional elements, these billboards stand out and attract more attention.

Choosing the right type of billboard depends on your campaign goals, budget, and the nature of your message.

For example, if you want to promote the best car wrap design in Atlanta, a digital or 3D billboard might capture more attention.

Can I Design My Own Billboard for Atlanta?

Designing your own billboard for Atlanta is not only possible but can also help your message is communicated exactly as you envision it.

However, creating an effective billboard design requires a good understanding of design principles and the local market.

Tips for Designing Your Billboard:

Keep It Simple: Billboards need to convey their message quickly. Use bold, easy-to-read fonts and minimal text.
Use High-Quality Images: Clear, high-resolution images are vital for making a strong visual impact.
Strong Call to Action: Include a clear call to action, such as a website URL or phone number.
Brand Consistency: Make sure your billboard design is consistent with your brand’s visual identity.
Consider Visibility: Use contrasting colors and large fonts to confirm readability from a distance.
Working with Professionals: While you can design your own billboard, working with professionals can improve the quality and effectiveness of your ad.

At MOCK, the agency, we offer comprehensive design services to help you create compelling billboard ads that resonate with your target audience.

At the End of the Day

Securing a billboard in Atlanta involves several steps, from contacting billboard companies and understanding the timeline to choosing the right type of billboard and designing your ad.

Atlanta outdoor advertising offers significant benefits, including high visibility, targeted reach, and cost-effectiveness.

So do your research, keep your design simple, and if you need help feel free to give us a call.