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Supplementing your marketing department is a great way to increase the effectiveness of your business's overall marketing strategy. Supplementing means hiring an outside designer or professional to fill in some gaps in your skill sets and knowledge. Not only do you have your home team that you can count on, but now you can expand without hopping through the corporate red tape in a flexible way to really boost your productivity and morale. However, as with any big decision, there are some important thing to think about when supplementing your marketing department. Key points to consider: Utilization - How will...
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Every marketing department, whether in a large corporation or in a small but bright new company, has its own unique ebbs and flows. These are the marketing department cycles and patterns you'll want to be aware of in order to effectively manage and support your marketing department. Knowing what to expect will help you plan. And when you plan, you'll be prepared to better manage your marketing department and ensure that your campaigns run smoothly. The Cycles and Patterns: Employee turnover Too much work / unrealistic demands Too little work Employee Turnover - the Outflow In any industry, you'll see...
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Episode Transcript Don Mock 0:19All right, Episode 17 Rob, Rob Broadfoot 0:21Episode 17. And I know most of you out there the legions of fans listening are thinking to yourselves, wow, advertising is perfect. Yeah, it's always right. Marketing is always, always on target. Hit the bullseye every time. You might be wrong. Don Mock 0:38Yes. Rob Broadfoot 0:39So we were talking a little bit about just sort of classic marketing or advertising blunders. Throughout history. And we have a couple of our own little anecdotes, but...
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Marketing directors manage and support marketing departments, and they're not superheroes, even though they may save the day...every day. And despite all their heroics and day-saving, sometimes marketing departments have problems with unknown causes that marketing directors can't seem to solve. These can be difficult to locate if you don't know what to look for. What factors affect the marketing department? This is an important question to ask if you're a marketing director, as the answer can significantly impact your department's success. Below we have compiled a list of several pitfalls that marketing directors may face while managing their departments....
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Despite the rise of social media and online platforms, TV continues to capture the imaginations of millions. They are offering advertisers a unique opportunity to reach a broad audience with compelling visual stories. Therefore, many people want to learn more about television advertising agencies and how they get a commercial on TV. A television advertising agency specializes in creating, planning, and placing TV ads to help businesses achieve their marketing goals efficiently. In this blog post, we'll dive into what a television advertising agency does, and how they can benefit your marketing efforts. What Does a Television Advertising Agency Do? ...
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Advertising Agencies for Small Businesses Running a small business can feel like juggling a dozen tasks at once. You’re not just the boss—you’re also the marketer, salesperson, and everything in between. That’s where advertising agencies for small businesses come in. Small businesses in neighborhoods like Peachtree Hills or busy cities like Atlanta often face tough competition, so getting your name out there in the right way can make all the difference. These agencies specialize in helping small businesses like yours reach the right people with the right message,...
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Full-Service Graphic Design Agency A full-service graphic design agency covers all your visual communication needs in one place. It offers a comprehensive range of creative solutions, from branding and logo design to digital marketing and print media. They specialize in transforming ideas into visually compelling designs that increase brand identity and engage target audiences. At MOCK, the agency, based in Midtown Atlanta, clients get the unique benefit of working directly with creatives, skipping the usual layers of management for a more efficient and personal experience. What Services Does...
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Professional Graphic Design Agency Why would someone hire a professional graphic design agency? Hiring a professional graphic design agency provides access to expert designers who focus on high-quality, consistent branding across all materials. They bring creativity, strategic insight, and efficient project management, delivering results that effectively communicate your brand's message. They also help companies build strong brand identities and effectively communicate their messages to customers. Whether you are in the heart of a big city like Atlanta or close to the outskirts like North Druid Hills, you've got...
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Do You Need an Advertising and Design Agency Near Pine Hills? Looking for a creative partner to elevate your brand? Look no further! MOCK, the agency, is here to offer whatever service you need, and is just a stone’s throw away from Pine Hills. Why Choose MOCK, the agency? Personalized Service with Direct Access At MOCK, the agency, we believe in direct, no-nonsense communication. Say goodbye to layers of management and hello to direct interactions with our creative team. This streamlined approach makes sure that your vision is...
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