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Blog Post
In today's highly competitive business environment, equipping your sales team with the right tools and resources is essential for driving success. One such critical tool is marketing collateral, which plays a significant role in supporting the sales process and enhancing overall performance. In this blog post, we will explore: What marketing collateral does for a sales team What is sales marketing collateral? What role does collateral play in your selling process? Why is marketing collateral important? Why is sales collateral important? By understanding the value of marketing collateral and its role in the sales process, businesses can better support their...
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"You never get a second chance to make a good first impression" (Will Rogers). In today's fast-paced, visually-driven world, the power of the first impression cannot be overstated. Enter the realm of graphic design. By enlisting the talents of skilled graphic designers, you can give your audience a positive first impression. In turn, you will elevate your brand's message, forge meaningful connections with your target market, and set yourself apart in an increasingly crowded marketplace. Hiring a great graphic...
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Direct Mailing Direct – often the most effective marketing communication is direct mail. We find our clients targeted audience, then concept and execute direct mail communications designed specifically to break through the clutter. Why Direct Mailing? Direct mail advertising has been a tried-and-true marketing technique for decades, and for good reason. While digital marketing has taken over in recent years, direct mail still offers unique advantages that cannot be replicated online. In a world where consumers are bombarded with countless digital ads on a...
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Blog Post
Episode Transcript Cuyler 0:19Cuyler you are quick on the buttons Music button? Don Mock 0:22Yeah, I usually count us in three to one and then Rob takes a beat but you are like three to one boom! Like right on there. Cuyler 0:29Well, I drop the music back in. Don Mock 0:31Oh, okay. So well editor corrects. Okay. Cuyler 0:34It helps me line up when we actually start. Don Mock 0:37Gotcha. All right, Episode 28. We're back. As you can tell Cuyler is back as well, which...
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What a TV Ad Agency does, Why Hire a TV Advertising Agency Ever seen a "bad commercial?" Sure you have. With the proliferation of online video sharing sites, everyone has seen at least one poorly produced advertising that seems to be talking down to its audience or just misses the mark completely. But have you ever seen a particularly good commercial? One that not only grabs your attention but also conveys its message effectively and resonates with you long after...
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"Social media is more like a telephone than a television." - Amy Jo Martin Why Social Media? At Mock, the Agency, graphic designs for social media, and social media campaigns, are a BIG DEAL. In the modern world, social media has become an integral part of our lives. It is not just a platform to stay connected with friends and family but also a powerful tool for businesses to reach their target audience. Social media offers limitless opportunities for networking and marketing, allowing...
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Why Video? Online video is the Swiss army knife of internet marketing. - Mark Robertson Oftentimes, video is an untapped potential that many struggle to successfully utilize. Video which can ultimately captivate audiences in numerous ways. From simple explanatory videos to client testimonials and promotional content, video is a dynamic method of connecting with customers and clients. Our company provides a comprehensive creative, graphic design, and production service for all types of video projects. Professional video services can be the missing ingredient in a...
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Why Packaging? We love designing packaging at MOCK, the agency. Packaging can make or break a business. Why? Think of graphic design and packaging design like the stylish outfit your business wears to impress its customers. These designs aren't just about looking good; they're about making a statement. When done right, they help your brand stand out in a sea of competition and leave a lasting impression on customers. Ever been drawn to a product just because of its packaging? That's the power of...
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I want sales, you want sales, we all want sales! But how do we get there? Everybody wants to make the sale, land the deal, get the project, the list goes on... But not everybody is willing to invest the energy and money necessary to put their product or service where it's going to be effective. Or they put it out there, but it's poorly done. Sales Collateral is one of the most important elements...
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Tradeshows – Designing and producing a tradeshow booth is no small task. At MOCK, the Agency, we provide companies with the opportunity to stand out from the competition by offering innovative designs and top-notch production value. Why Tradeshows? Tradeshows are an invaluable tool for businesses of all sizes, offering the opportunity to display products and services in a live setting, meet potential customers and partners face-to-face, and gain valuable industry insights. With this kind of exposure, companies can build their brand awareness and reputation...
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