Importance of TV Advertising TV advertising holds IMMENSE importance in today's digital age. Despite the rise of online platforms, television remains a dominant medium for reaching mass audiences. But what are the different types of TV advertising? There are 12, and they different depending on formats and styles and purposes.... read more →

Digital marketing, an ever-evolving landscape, is at the forefront of innovation. Web design has laid a foundation that digital marketing is quickly building upon. Social media platforms have enabled companies to connect with customers in real-time, fostering a sense of community and trust. And search engine optimization (SEO) has dominated... read more →

So you are doing to start digital marketing. Well, congrats for making this decision because digital marketing is a rapidly growing field that presents a wide range of opportunities. Every company these days has to design and run a website, after all. However, with so many options to choose from,... read more →

How long does it take a youth to decide who they are? It really depends on the individual. A company rebrand is the same way. How long does a rebrand take? While the average time to prepare and implement a rebrand is about 8-12 months, the actual duration can vary... read more →

Rebranding: When it's done well, it looks easy, seamless, amazing. But a poor rebranding job will leave customers confused. Rebranding involves much more than just tweaking a logo or changing a tagline. But what exactly IS involved in Rebranding? Rebranding is a strategic comprehensive process that encompasses: redefining the company's... read more →

Rebranding can feel like an identity crisis for your business. We're not just talking about changing a little bit of font. Rebranding is a comprehensive process that involves changing the entire brand identity of your company.  This can include the name, website, logo, messaging, and overall visual and graphic design... read more →

When it comes to website branding and design, there are numerous tools available in the market. One such tool that has gained significant popularity among designers and developers is Figma. In this blog post, we will explore whether Figma is used for web development and what role it plays in... read more →

In the world of web design, where new tools and technologies emerge at a rapid pace, one might wonder if Photoshop is still relevant. With the rise of UX/UI design platforms and the growing popularity of code-based design, it's natural to question whether Photoshop is necessary for web design. So... read more →

In the world of web design, there are countless tools available to help designers bring their visions to life. One such tool that has been a staple in the industry for many years is Adobe Photoshop. But is a world where staples are considered "old tech," do web designers still... read more →