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MOCK, the agency MOCK, the agency
  • Home
  • Services
    • Design
      • Naming
      • Logos
      • Packaging
      • Branding
      • Sales Collateral
      • Point of Sale
      • Tradeshows
      • Photography
      • Graphic Design
    • Advertising
      • Media Planning
      • Print
      • Radio
      • Outdoor
      • Direct
      • Television
    • Digital
      • Web Design
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      • SEO / Adwords
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  • Case Studies
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All Content – MOCK, the agency - Page 64

Jan 30
Is it hard to become a creative director

Is it Hard to Become a Creative Director?

If you’ve ever pulled all-nighters perfecting campaigns or fielded endless client requests, you’ve probably wondered: Is it hard to become a creative director? Short answer: Yes. That’s why it’s so respected—and why so few make it. The path isn’t always clear. Many talented creatives feel stuck, unsure which skills matter... read more →
  • January 30, 2024
  • Don Mock
  • Articles & Posts
Jan 29
How much does it cost to patent a logo

How Much Does It Cost to Patent a Logo?

Wondering, "How much does it cost to patent a logo?" In actuality, most logo designs do not require patents because they are not considered inventions. As creative designs that represent a brand, logo actually need trademarks. Trademarks are the appropriate legal protection for logos. In this article, we will explore... read more →
  • January 29, 2024
  • Don Mock
  • Articles & Posts
Jan 29
How much does it cost to trademark a brand

How Much Does it Cost to Trademark a Brand?

Trademarks provide legal protection for your business name, logo, and even specific phrases associated with your brand. But the question that often arises is, "How much does it cost to trademark a brand?" The cost to trademark a brand can vary greatly, as it is dependent on the number of... read more →
  • January 29, 2024
  • Don Mock
  • Articles & Posts
Jan 28
Is my logo automatically copyrighted

Is My Logo Automatically Copyrighted?

If you're a business owner or a designer who has invested time and effort into creating a logo, you may be wondering... "Is my logo automatically copyrighted?" The short answer is yes, your logo is automatically protected by copyright law as soon as the graphic design is created. However, there... read more →
  • January 28, 2024
  • Don Mock
  • Articles & Posts
Jan 28
Do I need to copyright or trademark my logo

Do I Need to Copyright or Trademark My Logo?

When you’re responsible for protecting your company’s reputation, there’s no room for guesswork. Your logo isn’t just a graphic—it’s the shorthand for everything you’ve built: the trust you’ve earned, the reputation you’ve fought to protect, and the credibility that keeps competitors in your rearview mirror. But here’s the question that... read more →
  • January 28, 2024
  • Don Mock
  • Articles & Posts
Jan 27
How can I protect my logo from being copied

How Can I Protect My Logo From Being Copied?

You didn’t just slap together a logo in Canva and hope for the best. Your logo design represents strategy, time, investment—and once it's visible to the public, it can be misused. So how can you protect your logo from being copied? You should register it as a trademark and secure... read more →
  • January 27, 2024
  • Don Mock
  • Articles & Posts
Jan 27
Do I have to register my logo?

Do I Have To Register My Logo?

Registering a logo provides legal recognition and exclusive rights, ensuring that others cannot use or profit from your unique design without permission. "Do I have to register my logo?" No. While it is not mandatory to register your logo, doing so offers significant benefits and protection for your brand. By... read more →
  • January 27, 2024
  • Don Mock
  • Articles & Posts
Jan 26
MOCK, the podcast - cover art

Ep. 108 – Rebranding Walmart’s Dog Food

Episode Transcript Don Mock 0:21Episode 108 Rob Rob Broadfoot 0:23108 Don Mock 0:24The ocho. The Och when we play Uno at home, we call it the Och. And for whatever reason, the eight is everyone's favorite number. So... read more →
  • January 26, 2024
  • Don Mock
  • MOCK, the podcast
Jan 26
What are the disadvantages of being a graphic designer

What Are The Disadvantages of Being a Graphic Designer?

Design might look effortless—but you've ever revised the same logo 12 times because someone's boss 'didn't get it,' you know the reality. Yes, design work can be meaningful—but it also brings pressure, unpredictability, and a long list of challenges that can make even the most passionate creative pause. If you’re... read more →
  • January 26, 2024
  • Don Mock
  • Articles & Posts
Jan 26
How much should I charge as a freelance graphic designer?

How Much Should I Charge as a Freelance Graphic Designer?

As a freelance graphic design professional, determining your rates can be a challenging task. Let's help you figure out, "How much should I charge as a freelance graphic designer?" As a freelance graphic designer, you should consider charging within the range of $20 to $150 per hour, depending upon your... read more →
  • January 26, 2024
  • Don Mock
  • Articles & Posts
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