AgriGold is a regional producer of superior corn and soybean seeds. It’s a crowded industry with stiff competition from much larger companies with deeper pockets. So how do we create a campaign to ensure their voice is heard?

The smaller size is the advantage. Unlike much larger competitors, AgriGold thrives on personal relationships – walking the soil with farmers and learning how best to formulate superior genetics based on real world applications. Let’s welcome the dialogue and invite famers to join the conversation with the “Let’s Talk Seed” platform.

Launched as the pandemic took hold and while many competitors paused communication, the campaign strongly resonated.
Today AgriGold continues to thrive and gain market share.