Welcome to the Fox!

Constructed in the 1920s, the theater boasts a rich history intertwined with the Downtown Atlanta‘s cultural evolution.

With its striking Moorish architecture, the Fox is more than just a venue – it’s a trip back in time.

Its ornate designs and old-world charm will transport you to an era of grandeur and elegance, while its state-of-the-art acoustics ensure the best possible experience for all patrons.

From Broadway plays to concerts and comedy shows, the Fox Theatre is a must-visit for any Atlanta enthusiast.

All About the Fox Theatre

The Fox Theatre in Atlanta has a fascinating history that began in 1928.

It was originally planned as a home for the Shriners organization, but due to financial difficulties, they ended up leasing it to William Fox, a movie mogul.

With Fox’s support, the grand Fox Theatre was completed in 1929, showcasing stunning architectural influences from Far East temples.

The theatre opened its doors on Christmas Day and quickly gained popularity for its luxurious interior, featuring a starry ceiling and the impressive “Mighty Mo” organ.

Despite going through tough times during the Great Depression, the Fox Theatre remained a beloved destination, hosting movies, live performances, and even being used as a dance hall.

It continued to be cherished by the community for its rich history and cultural significance.

The Campaign that Saved the Fox

During the 1970s, as modernization and urban development threatened the existence of historic buildings, including the Fox Theatre, concerned individuals and organizations rallied together.

The campaign aimed to raise funds and awareness to rescue the theatre from potential demolition or neglect.

One of the key players in the campaign was The Georgia Trust for Historic Preservation, an organization dedicated to preserving the state’s historic treasures.

They provided support and advocacy for the cause, recognizing the importance of saving the Fox Theatre for future generations.

The “Save the Fox” campaign took on a grassroots approach, with community members contributing what they could to help.

Donations poured in, but what made the campaign truly special was that no single donation exceeded $400,000.

It was a testament to the collective power of small steps and the shared belief in the value of preserving history.

High-profile concerts featuring renowned bands like Lynyrd Skynyrd and the Allman Brothers Band were organized as part of the campaign, generating significant attention and raising additional funds.

These events not only brought entertainment but also served as a reminder of the Fox Theatre’s cultural importance.

Thanks to the overwhelming support of the community, the “Save the Fox” campaign successfully raised the necessary funds to secure the theatre’s future.

It served as a powerful example of how great campaigns can use collective action and a shared passion for preservation to really make a difference.

What You Can See at the Fox Now

Today, the Fox Theatre continues to be a vibrant center for arts and entertainment in Atlanta. Patrons can enjoy a diverse range of performances from different genres.

The theatre’s lineup includes:

• Broadway shows
• classical music concerts
• family-friendly events
• stand-up comedy acts
• popular music concerts – featuring both local talents and internationally acclaimed artists.
• classic movie screenings under its famous starry ceiling, providing a truly unique cinematic experience.

Special events, such as lectures, corporate gatherings, and weddings, are also held in the theatre’s elegant spaces.

Truly, the Fox Theatre offers something for everyone, ensuring it remains a cherished part of Atlanta’s cultural landscape.

Want to Go? Here’s What You Need to Know:

Where to find the Fox Theatre:

The address is 660 Peachtree St NE, Atlanta, GA 30308.

Other Need to Knows:

• When to visit: The theatre’s show calendar varies throughout the year, so make sure to check their website for the latest updates and ticket availability.
• How to get tickets: You can purchase tickets online through the Fox Theatre’s website, Ticketmaster, or at the box office.
• Parking: The theatre has two parking lots located on Ponce de Leon Avenue and Peachtree Street. There are also nearby public parking options if these lots are full.

Nearby Things to Do

Here are some additional places that have become staples if visiting Downtown Atlanta:

• Walk through some history at Martin Luther King, Jr. Historical Park and the King Center
• The Mercedez Benz Stadium: Home of Atlanta United and the Atlanta Falcons
• Ride the Skyview Atlanta (Giant Ferris Wheel)
• Enjoy the afternoon at Centennial Olympic Park
• Play with the kids at The Children’s Museum of Atlanta
• Be amazed at Georgia Aquarium
• Taste over 100 flavors at The World of Coke
• Shop and Eat at Underground Atlanta

One Campaign Can Change Everything.

The Fox Theatre was saved by a single, effectively carried-out campaign.

The “Save the Fox” campaign proved that with a shared passion, determination, and collective action, anything can be achieved.

Visiting the theatre not only allows you to experience its rich history and cultural significance but also serves as a reminder of how powerful advertising and marketing campaigns can truly make a difference in preserving our past for future generations.

That’s why we love what we do… because it really makes a difference.

Visit us here for more information.