MOCK, THE BLOG

Sharp takes on brand, advertising, and the work behind the work.
Field notes from the doers and makers at MOCK, the agency.
No fluff, no jargon — just the stuff that actually moves business.
Brand Nostalgia: What Old Spice, Pizza Hut and Apple Brought Back
Advertising & Campaigns Branding & Identity MOCK, the podcast

Brand Nostalgia: What Old Spice, Pizza Hut and Apple Brought Back

A familiar brand can lose momentum without losing everything people remember about it. If you're responsible for one, the hard...
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How Much Should I Charge as a Freelance Graphic Designer?
Articles & Posts

How Much Should I Charge as a Freelance Graphic Designer?

Set freelance graphic design rates based on skill level, industry niche, location, & project complexity. Optimize your earnings by offering...
Is it Possible to Learn Graphic Design On Your Own?
Articles & Posts

Is it Possible to Learn Graphic Design On Your Own?

Begin a self-directed graphic design journey. Harness the power of online resources, practice regularly, and build your portfolio for success!
How Can I Sell My Graphic Designs Online?
Articles & Posts

How Can I Sell My Graphic Designs Online?

Discover how to sell your graphic designs online. Explore popular platforms, tips for success, and ways to maximize your earnings...
How Are TV Ads Targeted?
Articles & Posts

How Are TV Ads Targeted?

TV ads are no longer one-size-fits-all. Learn how modern targeting works using data, demographics, and behavior to reach the right...
Is Graphic Design a Good Side Hustle?
Articles & Posts

Is Graphic Design a Good Side Hustle?

Explore the potential of graphic design as a side hustle. Discover practical ways to monetize your skills and seize opportunities...
What are the Disadvantages of Rebranding?
Articles & Posts

What are the Disadvantages of Rebranding?

Discover the risks of rebranding: customer disengagement, high costs, and internal resistance. Learn how to mitigate for a successful rebrand.
How Much Does it Cost to Rebrand a Small Business?
Articles & Posts

How Much Does it Cost to Rebrand a Small Business?

Learn the cost of rebranding a small business, factors that influence it, and how to plan effectively for a successful,...
How Often Do Companies Rebrand?
Articles & Posts

How Often Do Companies Rebrand?

How often do companies rebrand? Discover when, why, and how rebranding can drive growth, boost clarity, and keep your brand...
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The Podcast
MOCK, the podcast. Honest convos from inside the agency
New episodes every other Thursday. Creatives, founders, and the occasional rant.