MOCK, THE BLOG

Sharp takes on brand, advertising, and the work behind the work.
Field notes from the doers and makers at MOCK, the agency.
No fluff, no jargon — just the stuff that actually moves business.
Could Political Ads Finally Get AI Regulated?
Advertising & Campaigns

Could Political Ads Finally Get AI Regulated?

AI political ads could prompt regulation when AI-generated content shows realistic footage of a real person doing something that never...
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Is there a future in advertising?
Articles & Posts

Is there a future in advertising?

Explore the future of advertising! Delve into trends like AI, VR, and targeted marketing. Get a glimpse of what 2030...
What is a Good Profit Margin for a Creative Agency?
Articles & Posts

What is a Good Profit Margin for a Creative Agency?

Curious what a good profit margin is for a creative agency? Learn the benchmarks for success and how to improve...
What is the difference between agency and freelance designer?
Articles & Posts

What is the difference between agency and freelance designer?

Compare design agency vs. freelance designer. Find the best fit for your project in terms of needs, budget, and style.
What is the Main Role of an Agency?
Articles & Posts

What is the Main Role of an Agency?

Discover the impact of a creative agency on business success. Strategic planning, branding, content creation, and digital marketing elevate your...
How do I break into an advertising agency?
Articles & Posts

How do I break into an advertising agency?

Discover how to break into the advertising industry even with no experience or degree. Learn strategies, build connections, and kickstart...
What kills creative thinking?
Articles & Posts

What kills creative thinking?

Unleash creativity in advertising, marketing, and design. Learn to combat the killers of creative thinking in this insightful blog.
What are creative companies?
Articles & Posts

What are creative companies?

Explore what makes a company creative. Learn about examples like Apple, Tesla, and Netflix. Discover why fostering creativity contributes to...
What Makes a Creative Agency Successful?
Articles & Posts

What Makes a Creative Agency Successful?

Discover the essentials for a thriving creative agency: unique strengths, effective management, and strong client relationships. Begin your success story...
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The Podcast
MOCK, the podcast. Honest convos from inside the agency
New episodes every other Thursday. Creatives, founders, and the occasional rant.