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MOCK, the agency MOCK, the agency
  • Home
  • Services
    • Design
      • Naming
      • Logos
      • Packaging
      • Branding
      • Sales Collateral
      • Point of Sale
      • Tradeshows
      • Photography
      • Graphic Design
    • Advertising
      • Media Planning
      • Print
      • Radio
      • Outdoor
      • Direct
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All Content – MOCK, the agency - Page 68

Dec 22
Does print marketing still work

Does Print Marketing Still Work?

According to a survey conducted by MarketingSherpa, 82% of consumers trust print ads when making a purchasing decision, compared to only 25% who trust online pop-up ads. Does print marketing still work? The answer is yes, print marketing still works and has a place in advertising and marketing today. While... read more →
  • December 22, 2023
  • Don Mock
  • Articles & Posts
Dec 22
is the print industry in decline

Is the Print Industry in Decline?

Printing has shaped how we share ideas, build brands, and create credibility for centuries. But today, many marketing directors and business owners are asking a tough question: Is the print industry in decline? If you’re worried that print is fading into irrelevance—and that your investment in printed materials could be... read more →
  • December 22, 2023
  • Don Mock
  • Articles & Posts
Dec 21
What is an example of print advertising

What is an Example of Print Advertising?

Print ads have the power to capture attention, engage readers, and leave a lasting impact. What is an example of print advertising? My favorite example is the iconic "Got Milk?" campaign. These ads featured celebrities with milk mustaches, showcasing how important it is to have milk in your diet. The... read more →
  • December 21, 2023
  • Don Mock
  • Articles & Posts
Dec 21
MOCK, the podcast - cover art

Ep. 103 – Taylor Swift’s Influence on Brands in the Digital Age

Episode Transcript Don Mock 0:22Episode 103 We're back Rob. Rob Broadfoot 0:24We're back. Don Mock 0:24We should just change the name of the podcast to we're back Rob how about that? Rob Broadfoot 0:29I'm okay with that. Don... read more →
  • December 21, 2023
  • Don Mock
  • MOCK, the podcast
Dec 20
What is the difference between print and television advertisements

What is the Difference Between Print and Television Advertisements?

Print is printed. Television is on television. Simple, right? But if you’re a marketing director juggling campaigns, deadlines, and internal approvals, you know there’s more to it than medium. The real difference between print and television advertisements lies in how each connects with your audience—and how they support your larger... read more →
  • December 20, 2023
  • Don Mock
  • Articles & Posts
Dec 20
Is Newspaper Advertising Still Effective

Is Newspaper Advertising Still Effective?

If your last touchpoint with a newspaper was lining your dog crate, you're not alone. Online advertising now dominates the marketing landscape—but here’s the kicker: traditional forms of print advertising, like newspapers, aren’t completely obsolete. In fact, they might still be the right move for specific businesses targeting specific audiences.... read more →
  • December 20, 2023
  • Don Mock
  • Articles & Posts
Dec 19
Will print magazines survive

Will Print Magazines Survive?

We scroll, we swipe, we tap. So it’s fair to ask: will print magazines survive in a world ruled by screens? Despite the rise of digital media and 24/7 content feeds, print media—especially magazines—hasn’t gone extinct. In fact, it’s showing surprising signs of resilience. Not just hanging on, but evolving.... read more →
  • December 19, 2023
  • Don Mock
  • Articles & Posts
Dec 19
How long do people look at print ads

How Long Do People Look at Print Ads?

You’ve seen it happen—someone flips through a magazine or newspaper and pauses on an ad. But how long does that moment actually last? In today’s screen-dominated world, it’s valid to ask: how long do people look at print ads? And does print advertising still capture meaningful attention? Let’s dig into... read more →
  • December 19, 2023
  • Don Mock
  • Articles & Posts
Dec 18
What is the Future of Print Advertising?

What is the Future of Print Advertising?

With the rise of digital media and online advertising, many have questioned whether traditional print ads will survive in today's market. What is the future of print advertising? While it is true that digital platforms have become an integral part of our daily lives, print advertising still holds significant value... read more →
  • December 18, 2023
  • Don Mock
  • Articles & Posts
Dec 17
What are the 5 Golden Rules of Advertising

What are the 5 Golden Rules of Advertising?

Whether you are using print advertising, social media, or cold calling, you need strategies that work What are the 5 golden rules of advertising? Have a strong headline. Emphasize Benefits. Be consistent. Engage with your audience. Measure and Optimize. Let's look at each one of these a little more closely.... read more →
  • December 17, 2023
  • Don Mock
  • Articles & Posts
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